Research with shoppers in Crawley town centre - attitudes to scanning
10 Aug 1979Consumer research into customer attitudes to computerised checkout scanning.
SA/BRA/4/3/1/16/5/3
Estates/Advertising meeting agenda and minutes
Jan 1974-Mar 1980Includes: agenda papers and minutes for Estates Advertising meetings giving details of new branches, Sainsbury's district centres, major extensions, hoardings and contractors hoardings and freezer...
SA/BRA/1/3/1/1/1
Computerised experiment at Broadfield research
10 Aug 1979Consumer research into computerised checkout experiment at Broadfield.
SA/BRA/4/3/1/16/5/2
Scanning progress report
9 Nov 1979Report on scanning progress and the experience of the Broadfield trial.
SA/BRA/4/3/1/12/1/11
Changes to POS trials document
2 Jul 1979Document reviewing the policies adopted for Point of Sale trial programmes at Broadfield and Chippenham stores.
SA/BRA/4/3/1/12/1/8
Cashier training package (Broadfield branch)
1981Contains training notes and cashier workbook.
SA/BRA/4/3/1/9/1
Image of a child in a shopping trolley at 3 Broadfield Barton, Crawley branch
1976Image was used in Christmas 1976 issue of 'JS Journal'.
SA/BRA/7/C/36/3/3
Point of Sale progress report (about Broadfield trial store)
12 Nov 1980Document reporting on progess at Broadfield trial store includes: checkout performance, customer reaction, equipment performance, branch operations, NCR installation, use of data, head office,...
SA/BRA/4/3/1/12/1/19
Papers and minutes of BCAS (Branch Computers and Scanning) meeting, 23 Jun 1983
23 Jun 1983Includes minutes if the Directors Branch Committee meeting to discuss branch computers and scanning, report on progress to date on branch computing, application and development during 1983/84,...
SA/BRA/4/3/1/13/1
Computerised experiment at Broadfield preliminary research
4 Jun 1979Preliminary research undertaken with shoppers at Broadfield the first store to experiment with scanning.
SA/BRA/4/3/1/16/5/1
Image of Trefor Hales (Manager) and Dennis O'Sullivan (Deputy Manager) at 3 Broadfield Barton, Crawley branch
1976Image was used in Christmas 1976 issue of 'JS Journal'.
SA/BRA/7/C/36/3/1
Image of twin babies at 3 Broadfield Barton, Crawley branch on opening day
1976Image was used in Christmas 1976 issue of 'JS Journal'.
SA/BRA/7/C/36/3/2
Image of a staff member watering a large plant at 3 Broadfield Barton, Crawley branch
1976Image was used in March 1979 issue of 'JS Journal'.
SA/BRA/7/C/36/3/4
Marketing trials at Broadfield - early buy and thrifty buy offers
12 Mar 1981Research to ascertain customer awareness and attitudes towards Early Buys and Thrifty Buys.
SA/BRA/4/3/1/16/5/4
Papers associated with a presentation at Broadfield store
Feb 1986Consists of computer print outs relating to checkout reports on operator performance and reductions. Also includes notes on detailed system overview and branch and deputy manager's responsibilities.
SA/BRA/4/3/1/7
"PLUS: Price Look Up Scanning" leaflet
[1980s]Leaflet informing customers that the latest IBM scanning equipment is being installed at Broadfield store. Includes an image of the new itemised receipts which will be issued.
SA/BRA/4/3/2/16
"Sainsbury's Test Credit Cards" press notice and cuttings, 24 Mar 1980
24 Mar 1980Press release announcing Sainsbury's is launching a credit card trial using Access and Barclaycard in six supermarkets and two Freezer Centres. The trial is to take place at Coldham's Lane...
SA/PR/2/1/15/12
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