"April Monthly Briefing: Sport Relief" video

Sainsbury's April 2006 Monthly Briefing video for branch staff relating to Sport Relief.

Contents:
00:56: introduction from chief executive Justin King in the Holborn head office gym, speaking about Sainsbury's new 6-year deal with Sport Relief and Comic Relief.
01:55: Justin King presents clips of Sport Relief mile events around the UK, details of merchandise, competition run by Gillette for Sainsbury's staff to win FIFA World Cup 2006 tickets, and clips of visit to Africa by Justin King and Olympic rower Steve Redgrave to see impact of Sport Relief funds.
03:30: Letchworth and/or Dome Roundabout, Watford branch staff (names and job titles appear onscreen) explain how staff can order T-shirts with England football badge and Unilever "you buy U give" slogan.
04:56: video showing how Sport Relief money is used around the world and in the UK.
05:48: retail director Ken McMeikan and branch staff introduce fundraising pedometer.
06:46: Sainsbury's online CTS Frankie Pepperrell gives more details about competition run by Gillette for Sainsbury's staff to win 2006 FIFA World Cup tickets and other auctions including the chance to win Justin King's personal car and chauffeur for a weekend.
08:18: Justin King concludes video, emphasising aim for Sainsbury's to raise £1 million, followed by details onscreen of BBC TV coverage and Sport Relief website.

Video includes clips of Sport Relief fundraising activities and television programmes. Video ends with message onscreen "Thanks to everyone who took part, colleagues at Dome Roundabout and Letchworth stores, the Bodywise gym and Gillette", followed by Gillette logo, "Official Sponsor of the 2006 FIFA World Cup".

Duration (excluding 20 second countdown clock at start of video): 9 minutes 15 seconds. Production company: Kindred Productions.

There is also a video dated June 2006 labelled "Sport Relief insert - AGM version (Daniel Gray)" containing clips of Sport Relief fundraising activities and television programmes, with narration by Sainsbury's chief executive Justin King. All the clips are used at different points in this Monthly Briefing video.