Video about Sainsbury's TU range of clothing for Spring and Summer 2005. The video starts with two interviews (probably intended for Sainsbury's staff) and this is followed by a 'catwalk' fashion show with models showing a wide range of women's, men's and children's clothing, footwear and accessories.
Interview with Richard Jones (Head of Clothes) - discusses launch of new season of clothing, customer suggestions, pricing, engaging with staff in Sainsbury's stores.
Interview with Tracey Hodgson (Head of Design) - discusses the three major deliveries/'stories' for Spring, Easter and Summer; jewellery; footwear; swimwear; lingerie; importance of planograms as a tool.
TU Deauville range
TU Originals range
TU Portofino & Good Life range
TU Luxe range
TU Vintage Romance range
TU Linen range
TU Postcard range
TU Lingerie range
TU Beach range
TU Summer Breeze range
End, with all models wearing various TU products
An unedited video of the interviews is also included in the file.
Another video (see SA/MARK/ADV/2/2/14/11) of the Spring/Summer fashion show was made, which appears to have been intended for display in the general merchandise section of Sainsbury's stores.
Duration: 14 minutes.
Staff guides to new products and campaigns
TU Spring/Summer 2005 fashion show video for Sainsbury's staff
- Ref. No: SA/BRA/3/1/6/19
- Date: 16 Feb 2005
- Level: File
- Extent: 1 file
- Access: Open
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