Customer literature

Letters sent out by J. Sainsbury from head office at Blackfriars and various individual branches to customer account holders and potential customers...

Leaflet outlining Sainsbury's commitment to customer service and the extra services that are offered, e.g. bag packers, free car breakdown recovery...

Questionnaire for customers to help Sainsbury's improve customer service.

Circular pin badge with a laminated paper face, a white plastic back and a metal safety pin fastening. The face is pale yellow and bears a blue...

A road map of Great Britain showing the location of Sainsbury's, Homebase and Savacentre stores with details of store facilities at rear.

Leaflet inviting customers to weigh their own fruit and vegetables in the produce area to reduce waiting time at checkout.

An eleven page colour leaflet from the Sainsbury's Living Today series. 'Food Hygiene' is a guide for customers on the safe storage and preparation of...

Notification of the introduction of a system of identifying the top 500 selling lines (by sales volume) by adding a white explanation mark on a blue...

'Sainsbury's Moving to Metric- A guide to shopping and cooking in metric', Includes a 'pop-out' metric conversion guide.

'SAINSBURY'S MULTIBUYS'; introduces the concept of receiving a discount if a certain number of a specific product are purchased and how this will be...

To work out price per pound and also for converting ounces to grammes, fluid ounces to milli-litres. Orange plastic case containing a white plastic...

Gives the districts that have Sainsbury's stores

'SAFE CHILD SCHEME- What to do when a child gets lost shopping'. Produced by the British retail Consortium.

Press-cutting from 'Mother & Baby' called 'WHEN THE MARKET ISN'T SUPER' and includes a comment from Sainsbury's regarding the safety of small children...

Sticker presumably for display on the tobacco counter. Consists of an outline of an open packet of cigarettes with a red circle with a line through it...

Explains the Sainsbury's symbols used on wine bottle labels to indicate the sweetness of white wine. The poster is in two shades of green.

Explains the Sainsbury's symbols used on wine bottle labels to indicate fullness or weight of red wine. This poster is in red, beige and green.

Booklet (A5) containing a road map of Great Britain showing the location of all Sainsbury's stores. The booklet would have been available free to...