Extra Reward Points “Points, Points, Points” television commercial

Television commercial (40 seconds) entitled "Points, Points, Points" promoting the continuation of Sainsbury's Reward Card (loyalty card) extra reward points promotion into January [1997] and beyond. The advertisement was filmed on 11th (at Ladbroke Grove store), 12th (at Streatham store) and 13th (at Coptic Street Studio, London) December 1996 - it was filmed at the same time as 'Product Points'.

The commercial is presented by television presenter Caron Keating and features "vox pop" interviews with customers saying how many points they have accrued. One customer says she has enough points for flights to Florida. Ends with the strapline "The Reward Card: there's more point to it at Sainsbury's."

Background music is entitled "Thirty Something" - the theme to several 1990s Sainsbury's adverts.