The Decimal Shop was an existing branch that was replanned to provide opportunities for staff training, enable organised visits from groups of customers and serve as a "dress rehearsal" for Sainsbury's plans and arrangements for the UK's change to decimal currency on 15 February 1971. The Decimal Shop was opened on 10 February 1970 and was the first of its kind in the UK. Images include chairman John Davan Sainsbury and Jennifer Jenkins (described in 'JS Journal' March 1970 as "Mrs. Roy Jenkins, wife of the Chancellor of the Exchequer and Chairman of The Consumers' Council).
Contact sheet of images by Brian Shuel, reference SS 13.
Images of decimal currency training shop by Brian Shuel
Images of 9/11 London Road, Croydon branch on its opening day as decimal currency training shop
The Decimal Shop was an existing branch that was replanned to provide opportunities for staff training, enable organised visits from groups of customers and serve as a "dress rehearsal" for Sainsbury's plans and arrangements for the UK's change to decimal currency on 15 February 1971. The Decimal...
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- Ref. No: SA/BRA/5/9/8/2/19
- Date: [10 Feb 1970]
- Level: Item
- Extent: 1 item
- Access: Open
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