Includes: memoranda concerning selected price recommendations for branches in close proximity to rival supermarkets, with particular reference to branches at Ashford, Bitterne, Bridgwater, Camberley, Chester, Corby, Crosby, East Grinstead, Harlow, Hoddesdon, Kimberley, Leeds, Lincoln, Macclesfield, Prestwich, Stamford Hill, Stevenage, Telford, Walsall, Waltham Cross, Bowthorpe, Cardiff (Colchester Avenue and Thornhill), Doncaster, Gloucester, Huddersfield, Hull, Leicester, Magdalen Street, Reading, Newport, St Stephens, Wigston, Woolwich, York, High Wycombe, Dudley, Fareham, Wellingborough, Gravesend, Tottenham, Keighley, Kingswood, Cwmbran, Lincoln, Shirley, Basingstoke (Central and Brighton Hill), Lordshill, Newcastle-under-Lyme, Southport, Taunton, Amblecote, Bradford, Halifax, Hull, Perton, Preston, Kidderminster, Kimberley, Archer Road, Rayleigh Weir, Tamworth, Bell Green, Blackpole, Cannon Park, East Ham, Leamington, Pitsea, Redditch, Sutton Coldfield,and Watney Street.
Documents also include information concerning reviews of selected price recommendations, and proposed changes to the selected price list structure after Asda prices had been withdrawn; selected price list (lists 1-3) stores; various tables of statistics and comments on particular branches with specific comparison with Tesco, Presto, Co-op, Carrefour, Safeway, KwikSave, Shoppers Paradise and Asda stores; photocopy of special offers and vouchers advertised by Tesco; selected meat price stores; comparisons between selected price list and J.S. Normal prices on key lines such as J.S. Bread 800g, Butter (250g and 500g) and sugar.
Pricing strategy correspondence
'Selected Prices' memoranda, 1984
- Ref. No: SA/CO/11/1/2
- Format: Printed Material
- Date: 1984
- Level: File
- Extent: 1 file
- Access: Open
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