Video showing Sainsbury's chief executive Justin King's visit to St. Lucia to see the benefits brought to the island by Sainsbury's move to sell only Fairtrade bananas and the associated funding of community projects. Includes footage of farms, school children using new computer equipment, and new autoclave in Dennery Hospital, and clips of interviews with Justin King, Fairtrade farmer Rennicks Doxilly, and Principal of Ti Rocher Combined School Germana Lubin. Video begins and ends with "Try something new today" slogan and Fairtrade logo onscreen.
Duration: 4 minutes 45 seconds.
Bananas
Video about selling of Fairtrade bananas with chief executive Justin King
- Ref. No: SA/CR/CA/1/5/1/9
- Date: [2008]
- Level: File
- Extent: 1 file
- Access: Open
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