Design
Design and branding guidance videos
- Ref. No: SA/DES/72
- Date: 2001-2002
- Level: SubSeries
- Extent: 2 files
- Access: Open
"Saying It Clearly and Consistently" video
2001"Regards the importance of making the brand look and feel consistent. Features images of brands and branding and focuses on images of Sainsbury's labelling, packaging and slogans." [is this written...
SA/DES/72/1
Smart Talking … Communicating Our Brand To Colleagues
2002"Video about consistently and accurately applying branding rules to get the right message across to ensure the Sainsbury's brand is clearly communicated to customers and colleagues. Video by Visual...
SA/DES/72/2
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