Video of (mock) media interviews about Microban

Video containing an unedited recording of (mock) interviews with Malcolm Kane and Alec Kyriakides of Sainsbury’s about the introduction of products featuring ‘Microban’ antibacterial agent which was intended to reduce the risk of food poisoning.

The interviewer at the start states that it is an interview for a BBC news item, but the label on the tape (referring to 'J. Sainsbury's Media Workshop') and content suggests the interviews are mock-ups of interviews rather than ones which were actually broadcast. It was probably made as part of training for staff to help them do well when being interviewed by the media.

Duration: 36 minutes.