Advertising campaigns (national and regional) and special campaigns
- Ref. No: SA/MARK/ADV/1
- Format: Printed Material
- Date: [1894-2000s]
- Level: SubSubSubFonds
- Extent: 2 boxes, 26 volumes, 9 ring binders, 8 files, 2 folders, 7 rolls, 301 items
- Access: Open
Advertising campaign material1894-present
This series includes material from Sainsbury's national advertising campaigns. Material has been sorted by campaigns: 'Where Good Food Costs Less' [1959-1996] 'Everyone's Favourite Ingredient'...
Special campaigns advertising material1895-1991
This series includes advertising for Sainsbury's special campaigns, including store openings and closures, company anniversaries and special national occasions (Royal events and sporting events). Many...
This series includes examples of Sainsbury's promotional gifts and give-aways. The anniversaries of branch openings were marked by special promotions and free gifts, such as crayons and colouring...
Advertising material includes:
Print advertising (proofs, newspaper and magazine ad vertisements)
Large format advertising (such as posters and billboards)
Television and cinema advertising
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