"Focus on Sainsbury's. "I've been to several supermarkets but Sainsbury's is the one"." newspaper advertisement proof

Also includes the strapline 'Save with Sainsbury's own brands'. Includes recommendations from five customers along with their photographs. Also includes prices for 'Ideal Evaporated Milk', 'Bird's Eye Garden Peas', 'Wilson's Chopped Pork & Ham', 'Quantock Marmalade', 'Crosse & Blackwell Alphabetti Spaghetti', 'Sainsbury's Grapefruit Juice', 'Sainsbury's Pork Pie', 'Sainsbury's Pure Ground Coffee', 'Duck', and 'Schlossbergkellerei Bereich Nierstein'. Printed on glossy paper. To be placed in the Eastbourne Gazette, 12 Jun 1974 and the Oxford Mail, 11 Jun 1974.