Contains final proofs and newspaper cuttings of advertisements for press release.
Themes include:
the opening of new stores such as Kettering, Wellingborough and Wandsworth;
new bakery at Chippenham;
bigger Cowley store;
special offers on specific products such as apples, flour, rice, fresh meats and poultry, tea, micromesh tights and toiletries (some advertisements include customers' comments);
Red Star discount offers;
"Focus on Sainsbury's" series;
Christmas promotions;
"French Week at Sainsbury's",
Sainsbury's Freezer Centres and SuperSainsbury's stores;
petrol offers;
requests from Sainsbury's for available sites for new stores (SavaCentres, supermarkets and freezer centres);
information for customers that the unofficial depot strikes had been settled.
1950s-1980s
Proofs of newspaper advertisements, 1974-77
- Ref. No: SA/MARK/ADV/1/1/1/1/2/16
- Format: Printed Material
- Date: 1974-1977
- Level: File
- Extent: 1 large secol wallet
- Access: Open
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