Contains final proofs of advertisements for press release.
Themes include:
bank holiday, Summer, Autumn and Christmas promotional offers;
promotions of specific products such as 'Monastère' mineral water and Sainsbury's 'Vintage Selection' [wines];
discount prices for selected food and non-food products with slogans such as "Fresh proof that good food costs less at Sainsbury's" and "If it isn't better, cheaper or different, it isn't Sainsbury's".
"Feast your eyes on Sainsbury's Christmas prices." newspaper advertisement proof
[15 Dec 1986]Advertisement for various Christmas products. Includes images of Sainsbury's Fresh Double Cream Pasteurised, Sainsbury's Premium Low Fat Pork Sausagemeat, Sainsbury's Blue Stilton, Spanish Satsumas,...
SA/MARK/ADV/1/1/2/1/1/1
"Sainsbury's announce pint-sized prices for Christmas." newspaper advertisement proof
[15 Dec 1986]Advertisement for beers and ciders. Includes images of Sainsbury's Low Alcohol Lager, Sainsbury's Light Ale, Sainsbury's Crown Bitter and Sainsbury's Medium Dry Strong Cider. To be placed in the Sun,...
SA/MARK/ADV/1/1/2/1/1/2
"Buy our bread. Toast our prices." newspaper advertisement proof
[18 Nov 1986]Advertisement for bakery products. Includes images of Sainsbury's Thick Sliced Wholemeal Bread, Sainsbury's 6 Teacakes, Sainsbury's Pure Set Honey and Sainsbury's 8 Crumpets. To be placed in the Sun,...
SA/MARK/ADV/1/1/2/1/1/3
"Autumn windfalls from Sainsbury's." newspaper advertisement proof
[c. 1986]Advertisement for savings on various products. Includes images of Sainsbury's Blended Scotch Whisky, Sainsbury's Dry Gin, Sainsbury's Claret, Sainsbury's Irish Cheddar, Sainsbury's Mincemeat and...
SA/MARK/ADV/1/1/2/1/1/4
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
[22 Sep 1986]Advertisement for savings on various products. Includes images of Sainsbury's Home Grown Potatoes, Sainsbury's Premium Low Fat Extra Lean Pork Sausages, Sainsbury's Mr Men Yogurts, Eggs Size 4,...
SA/MARK/ADV/1/1/2/1/1/5
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
[22 Sep 1986]Advertisement for savings on various products. Includes images of Ivory Coast Pineapple, Sainsbury's Vitapint, Sainsbury's Bran Plus Sliced Brown Bread with Added Bran, Sainsbury's Australian Cheddar,...
SA/MARK/ADV/1/1/2/1/1/6
"If it isn't better, cheaper or different, it isn't Sainsbury's." newspaper advertisement proof
[30 Jun 1986]Advertisement for own label products. Includes images of Sainsbury's Traditional Lemon Crush, Sainsbury's Chocolate Ribbonette Dairy Ice Cream, Sainsbury's Peach Melba Low Fat Yogurt and Sainsbury's...
SA/MARK/ADV/1/1/2/1/1/7
"Sainsbury's take the heat out of Summer prices." newspaper advertisement proof
[30 Jun 1986]Advertisement for various products. Includes images of Sainsbury's Red Label Tea Bags, Sainsbury's Pure Orange Juice, Sainsbury's Bordeaux Blanc and Sainsbury's British Chicken with Giblets. To be...
SA/MARK/ADV/1/1/2/1/1/8
"If it isn't better, cheaper or different, it isn't Sainsbury's." newspaper advertisement proof
[7 Jul 1986]Advertisement for own label products. Includes images of Sainsbury's Vitapint, Sainsbury's Unsweetened Swiss Style Muesli, Sainsbury's Cheese 11% Fat, Vegetable Pâté and Sainsbury's Medium Sliced...
SA/MARK/ADV/1/1/2/1/1/9
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
8 Sep 1986Advertisement for savings on various own label products. Includes images of Italia Grapes, Sainsbury's Fresh Single Cream Pasteurised, Sainsbury's Mr Men Yogurt, Sainsbury's Australian Cheddar,...
SA/MARK/ADV/1/1/2/1/1/10
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
[c. 8 Sep 1986]Advertisement for savings on various own label products. Includes images of Italia Grapes, Sainsbury's Australian Cheddar, Sainsbury's Fresh Single Cream Pasteurised, Sainsbury's Unsmoked Bacon...
SA/MARK/ADV/1/1/2/1/1/11
"If it isn't better, cheaper or different, it isn't Sainsbury's." newspaper advertisement proof
17 Feb 1986Advertisement for own label products. Includes images of Sainsbury's Chunky Fresh Vegetable Pasty, Sainsbury's Red Label Tea Bags, Sainsbury's Sardines in Soya Oil, Sainsbury's Freezer Foods 2 Cod...
SA/MARK/ADV/1/1/2/1/1/12
"If it isn't better, cheaper or different, it isn't Sainsbury's." newspaper advertisement proof
[17 Feb 1986]Advertisement for own label products. Includes images of Sainsbury's Freezer Foods Peeled Prawns, Sainsbury's Home Produced Lean Cubed Braising Steak, Sainsbury's Traditional Normandy Camembert,...
SA/MARK/ADV/1/1/2/1/1/13
"More on the table, less in the till. That's the Sainsbury's promise." newspaper advertisement proof
[23 Jun 1986]Advertisement for own label products. Includes images of Sainsbury's Premium Corned Beef, Sainsbury's Wholewheat Crisps Bacon Flavour, Sainsbury's Italian Tomato Ketchup and Sainsbury's Cauliflower...
SA/MARK/ADV/1/1/2/1/1/14
"Sainsbury's take the heat out of Summer prices." newspaper advertisement proof
[23 Jun 1986]Advertisement for various products. Includes image of Sainsbury's Lemonade. To be placed in the Daily Mail, Daly Mirror, Daily Telegraph, Times and Sun during the week commencing 23 June (year not...
SA/MARK/ADV/1/1/2/1/1/15
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
26 Jan 1987Advertisement for savings on various products. Includes images of Sainsbury's Economy Sausages, Sainsbury's Irish Cheddar, Sainsbury's Fresh Double Cream Pasteurised, Sainsbury's Economy Garden Peas,...
SA/MARK/ADV/1/1/2/1/1/16
"At Sainsbury's, the Christmas drinks bill is easier to swallow." newspaper advertisement proof
24 Nov 1986Advertisement for off-licence range. Includes images of Sainsbury's Blended Scotch Whisky, Sainsbury's Dry Gin, Sainsbury's Medium Dry Amontillado Sherry, Sainsbury's Ruby Port, Sainsbury's Bitter...
SA/MARK/ADV/1/1/2/1/1/17
"Sainsbury's present Scrooge-like prices on biscuits and chocolate. (Not humbug.)" newspaper advertisement proof
[24 Nov 1986]Advertisement for range of confectionery and biscuits. Includes images of Sainsbury's Assorted Biscuits, Sainsbury's Lebkuchen, After Dinner Mints by Sainsbury's, Sainsbury's Chocolate Biscuit...
SA/MARK/ADV/1/1/2/1/1/18
"Feast your eyes on Sainsbury's Christmas prices." newspaper advertisement proof
[8 Dec 1986]Advertisement for various Christmas products. Includes images of Sainsbury's Potato Crisps, Sainsbury's Assorted Biscuits, Sainsbury's Champagne Extra Dry, Sainsbury's Claret, Sainsbury's Original...
SA/MARK/ADV/1/1/2/1/1/19
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
[15 Sep 1986]Advertisement for savings on various products. Includes images of Sainsbury's Australian Cheddar, Sainsbury's Fresh Single Cream Pasteurised, Sainsbury's Economy Sausages, Iceberg Lettuce, Eggs Size 4...
SA/MARK/ADV/1/1/2/1/1/20
"Autumn windfalls from Sainsbury's." newspaper advertisement proof
[c. 1986]Advertisement for various products. Includes images of Sainsbury's Potato Crisps, Sainsbury's Fresh Whole Chicken and Sainsbury's Economy Sausages.
SA/MARK/ADV/1/1/2/1/1/21
"Fresh proof that good food costs less at Sainsbury's." newspaper advertisement proof
2 Feb 1987Advertisement for various products. Includes images of Sainsbury's Wholemeal Bread, English Pork Leg Quarter Cut, Sainsbury's Brussels Sprouts, Spanish Navel Oranges, Sainsbury's Mr Men Yogurt and...
SA/MARK/ADV/1/1/2/1/1/22
"Some fringe benefits from Sainsbury's." newspaper advertisement proof
2 Feb 1987Advertisement for hair care products. To be placed in the Sun, Daily Mail, Daily Telegraph, Times, Express and Today during the week commencing 2 February 1987.
SA/MARK/ADV/1/1/2/1/1/23
"Sainsbury's for Easter value." newspaper advertisement proof
[6 Apr 1987]Advertisement for various products. Includes images of Sainsbury's British Grade A Turkey with Giblets, Sainsbury's Economy Vanilla Ice Cream, Sainsbury's Fresh Double Cream Pasteurised, Sainsbury's...
SA/MARK/ADV/1/1/2/1/1/24
"You can count on Easter value at Sainsbury's..." newspaper advertisement proof
[6 Apr 1987]Page 1 of advertisement for various products. Includes images of Sainsbury's British Grade A Turkey with Giblets, Sainsbury's Economy Vanilla Ice Cream, Sainsbury's Fresh Double Cream Pasteurised,...
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"...keep counting." newspaper advertisement proof
[6 Apr 1987]Page 2 of advertisement for various products. Includes images of Sainsbury's Lemonade, Sainsbury's Cola Drink, Sainsbury's Unsmoked Bacon Dutch Rindless Back Rashers and Sainsbury's Liebfraumilch...
SA/MARK/ADV/1/1/2/1/1/26
"You can count on Easter value at Sainsbury's. Keep counting." newspaper advertisement proof
[6 Apr 1987]Advertisement for various products. Includes images of Sainsbury's British Grade A Turkey with Giblets, Sainsbury's Economy Vanilla Ice Cream, Sainsbury's Fresh Double Cream Pasteurised, Sainsbury's 6...
SA/MARK/ADV/1/1/2/1/1/27
"Sainsbury's Easter offerings." newspaper advertisement proof
[13 Apr 1987]Advertisement for various products. Includes images of Sainsbury's British Grade A Turkey with Giblets, Sainsbury's Red Salmon, Sainsbury's Liebfraumilch Rheinpfalz, Sainsbury's Fresh Double Cream...
SA/MARK/ADV/1/1/2/1/1/28
"May Day calls for Sainsbury's value." newspaper advertisement proof
24 Apr 1987Advertisement for various products. Includes images of Sainsbury's Niersteiner Gutes Domtal 1985, Sainsbury's Salad Cream, Sainsbury's Fresh Whole Chicken and Sainsbury's Economy Vanilla Ice Cream. To...
SA/MARK/ADV/1/1/2/1/1/29
"Sainsbury's Vintage Selection. It reads like the wine list in a good restaurant. Until you come to the prices." newspaper advertisement proof
23 Aug 1987Advertisement listing Sainsbury's Vintage Selection wines.
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