"If it isn't better, cheaper or different, it isn't Sainsbury's" newspaper advertisement proof

Double page spread newspaper advertisement promoting own brand beers, wines and spirits. Features Sainsbury's Highland Malt Whisky; Clos Saint-Georges wine (Sainsbury's Vintage Selection); Sainsbury's Raboso del Veneto Vino da Tavola; Sainsbury's Muscadet de Sevre et Maine; Sainsbury's Pale Dry Manzanilla Sherry; Sainsbury's Chambery Vermouth; Sainsbury's German Lager; and Sainsbury's Rutland Bitter. Published in the Telegraph and the Guardian on 21 October and the Mail and the Express on 4 November 1985.