"Checkout" television commercial
[1999]Television commercial (40 seconds) from the "Sainsbury's making life taste better" campaign. The commercial depicts a mother and her son at a Sainsbury’s checkout. The checkout display suggests the...
SA/MARK/ADV/1/1/5/3/1
"Strawberries" television commercial
[1999]Television commercial (30 seconds) promoting Sainsbury's fresh food. The commercial depicts Cressy Lutener (spelling unknown) studying in a room in a big city - it is implied she is a student away...
SA/MARK/ADV/1/1/5/3/2
"Playground" television commercial
[1999]Television commercial (30 seconds) featuring a boy going to school (it is implied it is his first day at school, is nervous and is having difficulty making friends). He offers a chocolate roll to a...
SA/MARK/ADV/1/1/5/3/3
"Acceptance" television commercial
[1999]Television commercial (30 seconds) featuring a man with children visiting his ‘new friend’ at her house (it is implied that he is a single father and is taking his children to meet his new...
SA/MARK/ADV/1/1/5/3/4
"Summer Eating" television commercial
[1999]Television commercial (30 seconds) promoting summer food at Sainsbury's and the "Summer at Sainsbury's" booklet available free from stores. The commercial depicts a group of four friends staying in a...
SA/MARK/ADV/1/1/5/3/5
"Millionaire" television commercial
1999Television commercial (20 seconds) announcing a £1 million prize draw for Sainsbury's customers. Part of the "Sainsbury's making life taste better" campaign. The advert first shows a tin of baked...
SA/MARK/ADV/1/1/5/3/6
Millionaire countdown television commercial
[c. Sep 1999]Television commercial (60 seconds) featuring a countdown clock and out-of-vision voiceover [by television presenter Nick Hancock] explaining that Sainsbury’s will ring the doorbell of one customer...
SA/MARK/ADV/1/1/5/3/7
Organic range television commercial
[c. 1999]Television commercial (30 seconds) promoting Sainsbury's Organic range. Shows Organic products above a checkout-type display with prices and messages expressing surprise at the variety included. The...
SA/MARK/ADV/1/1/5/3/8
"Sainsbury Chicken" television commercial
13 Sep 1999"Sainsbury Chicken" (version D) commercial, promoting a 20% off fresh chicken special offer. Shows a roast chicken being carved and a checkout-type display. Ends with "making life taste better" slogan...
SA/MARK/ADV/1/1/5/3/9
Fresh British beef television commercial
[c. 1999]Television commercial (10 seconds) promoting a 20% off fresh British beef special offer. Shows a roast beef joint being carved and a checkout-type display. Ends with "making life taste better" slogan...
SA/MARK/ADV/1/1/5/3/10
"Ready Meals" television commercial
24 Sep 1999"Ready Meals" commercial for Sainsbury's, promoting 20% off chilled ready meals special offer. Reference NSA/SARM015/010. 10 seconds stereo advertisement. Produced by FrameStore for M&C Saatchi...
SA/MARK/ADV/1/1/5/3/11
"Wine" television commercial
6 Oct 1999"Wine" commercial for Sainsbury's, promoting 20% off French wines special offer. Reference NSA/SAWI018/010. 10 seconds stereo advertisement. Produced by FrameStore for M&C Saatchi (advertising...
SA/MARK/ADV/1/1/5/3/12
"Lads' night out" television commercial
[c. 2000]Television commercial (40 seconds) starring celebrity chef Jamie Oliver, the first which he made with Sainsbury's. After leaving a pub with a group of friends, Jamie Oliver cooks a spicy prawn curry...
SA/MARK/ADV/1/1/5/3/13
"Try Before You Buy" television commercial
2 Aug 2000Television commercial (30 seconds) promoting Sainsbury’s “Try Before You Buy” service at its delicatessen counters. It stars celebrity chef Jamie Oliver who is with a friend decorating a house....
SA/MARK/ADV/1/1/5/3/14
"Chocolate Surprise" television commercial
[c. Sep 2000]Television commercial (30 seconds) starring celebrity chef Jamie Oliver in which he makes a tart for his Nan (grandmother, who he calls "Tiger"; see SA/MARK/ADV/3/4/6/3/2 for the "Get stuck in with...
SA/MARK/ADV/1/1/5/3/15
"Fishing Trip" television commercial
2 Nov 2000Television commercial (30 seconds) promoting the Sainsbury's Taste the Difference range. The advertisement portrays celebrity chef Jamie Oliver and two friends visiting Italy and sampling Buffalo...
SA/MARK/ADV/1/1/5/3/16
"Jules (Xmas)" television commercial
[c. Dec 2000]Television commercial (40 seconds) starring celebrity chef Jamie Oliver and his wife Juliette Norton ("Jules"), promoting Sainsbury's Christmas food. Jamie Oliver and Jules toss a coin to decide who...
SA/MARK/ADV/1/1/5/3/17
"Jamie (Xmas)" television commercial
[c. Dec 2000]Television commercial (40 seconds) starring celebrity chef Jamie Oliver and his wife Juliette Norton ("Jules"), promoting Sainsbury's Christmas food. Jamie Oliver and Jules toss a coin to decide who...
SA/MARK/ADV/1/1/5/3/18
"Fry Up" television commercial
[c. Jan 2001]Television commercial (30 seconds) starring celebrity chef Jamie Oliver and his wife Juliette Norton ("Jules"), promoting Sainsbury's Be Good to Yourself range. Jamie Oliver and Jules awake following...
SA/MARK/ADV/1/1/5/3/19
"Sitter" television commercial
[c. Mar 2001]Television commercial (40 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Blue Parrot Café range of healthy food for children. Jamie Oliver and two children he is babysitting...
SA/MARK/ADV/1/1/5/3/20
"Herbs" television commercial
[c. Mar 2001]Television commercial (30 seconds) starring celebrity chef Jamie Oliver and his wife Juliette Norton ("Jules"), promoting Sainsbury's new fresh herb range. Jamie Oliver is cooking a chicken for his...
SA/MARK/ADV/1/1/5/3/21
"Dessert" Taste the Difference television commercial
25 Jun 2001Television commercial (30 seconds) promoting the Sainsbury's Taste the Difference range. The advertisement portrays Jamie Oliver (celebrity chef) and his wife "Jules" (Juliette Norton) hosting a...
SA/MARK/ADV/1/1/5/3/22
"Feeding time" television commercial
2 Aug 2001Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Blue Parrot Café products. Jamie Oliver, his wife Jules and his nephew and niece race around a...
SA/MARK/ADV/1/1/5/3/23
Regional Italian food range television commercial
[Sep 2001]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting the new range of regional Italian foods available from Sainsbury's. Jamie Oliver advises a friend by telephone about...
SA/MARK/ADV/1/1/5/3/24
"Tiger" television commercial
23 Sep 2001Television commercial (30 seconds) starring celebrity chef Jamie Oliver who goes shopping with his Nan (grandmother) at Sainsbury’s. They travel to the store by moped. They are impressed by the...
SA/MARK/ADV/1/1/5/3/25
Natural alternatives to pesticides television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's use of natural alternatives to pesticides. Jamie Oliver visits his father's garden, who like Sainsbury's...
SA/MARK/ADV/1/1/5/3/26
Oriental range television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's "Oriental" ready meal range. Jamie Oliver and three other people attend a dinner party, for which Jamie...
SA/MARK/ADV/1/1/5/3/27
Great British food television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's "Great British food" for Autumn. Jamie Oliver cooks a dish with Sainsbury's Taste the Difference...
SA/MARK/ADV/1/1/5/3/28
"Cracking Easter recipes" television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's "Cracking Easter recipes". Jamie Oliver cooks a Shepherd's Pie (for which a recipe card was available in...
SA/MARK/ADV/1/1/5/3/29
"making summer taste better" television commercial
[2003]Television commercial (60 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's summer foods after it was voted "Fruit and Veg Retailer of the Year" in the 2002 Retail Industry...
SA/MARK/ADV/1/1/5/3/30
Half price Champagne television commercial
[2000-2005]Television commercial (10 seconds) starring celebrity chef Jamie Oliver, promoting half price saving on Champagne at Sainsbury's. Jamie Oliver pours Champagne into glasses to make Buck's Fizz. The...
SA/MARK/ADV/1/1/5/3/31
Italian pasta television commercial
[c. May 2004]Television commercial (40 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Italian pasta range. Jamie Oliver travels to Naples to meet the family who make Sainsbury's dried pasta....
SA/MARK/ADV/1/1/5/3/32
Fresh bread television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's bread, freshly baked throughout the day in in-store bakeries. Jamie Oliver spends a day at Hazel Grove...
SA/MARK/ADV/1/1/5/3/33
Sainsbury's Butcher's Choice Sausages television commercial
[2000-2005]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Butcher's Choice Sausages. Jamie Oliver visits the farmer and sausage maker who make Sainsbury's...
SA/MARK/ADV/1/1/5/3/34
Taste the Difference television commercial
[c. Jun 2004]Television commercial (30 seconds) starring celebrity chef Jamie Oliver, promoting Sainsbury's Taste the Difference range. Jamie Oliver goes to a professional kitchen to meet Michelin-starred chef...
SA/MARK/ADV/1/1/5/3/35
Making Life Taste Better compilations
1999SA/MARK/ADV/1/1/5/3/COMP
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