Brochures to promote the opening of new Sainsbury's stores. They feature the title "Your Bigger Better" or "Your New", then the Sainsbury's logo, and then the location of the store.
Mostly these are 225mm x 225mm brochures. The cover of these brochures features a generic photograph of a store delicatessen counter (not store specific), and an illustration of the store building. Inside the booklet is an introduction by the store manager, information on service counters (in-store bakery, delicatessen etc), examples of food available, checkouts and scanning, offers such as Multibuy, the environment, non-food items, and car parking. Photographs of some of the store management team including the store manager are featured in the booklet. The back cover features a map of the store location, opening hours and a summary of services available.
For some stores (Streatham, Edgware) however a thinner A5 size leaflet was produced which features an image of broccoli, asparagus and baby sweetcorn, and of delicatessen foods. These contain a shorter summary of the products and services available at the store. The back page is similar to the larger brochures.
Leaflets and mailouts
1989 store opening leaflets
Brochures to promote the opening of new Sainsbury's stores. They feature the title "Your Bigger Better" or "Your New", then the Sainsbury's logo, and then the location of the store.
Mostly these are 225mm x 225mm brochures. The cover of these brochures features a generic photograph of a store...
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Mostly these are 225mm x 225mm brochures. The cover of these brochures features a generic photograph of a store...
- Ref. No: SA/MARK/ADV/1/2/1/6/18
- Date: 1989
- Level: SubSubSeries
- Access: Open
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 28 February 1989. The cover of the brochure features photographs...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 9 May 1989. The cover of the brochure features photographs of a...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 25 Jul 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 1 August 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 15 August 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 22 August 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 24 August 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 26 September 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 3 October 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 3 October 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 3 October 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 31 October 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 31 October 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 7 November 1989. The cover of the brochure features a generic...
Leaflet to promote a new Sainsbury's supermarket opened on 21 November 1989. A5 size leaflet. The leaflet includes information about the services and...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 21 November 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 28 November 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 5 December 1989. The cover of the brochure features a generic...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 5 December 1989. The cover of the brochure features a generic...
Leaflet to promote a new Sainsbury's supermarket opened on 21 November 1989. A5 size leaflet. The leaflet includes information about the services and...
Brochure (225mm x 225mm booklet) to promote a new Sainsbury's supermarket opened on 5 December 1989. The cover of the brochure features an...
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