Material relating to poster stamp/cardboard animals advertising campaign
- Ref. No: SA/MARK/ADV/1/3/6/1
- Format: File/Folder
- Date: c. 1995
- Level: File
- Extent: 1 file
- Access: Open
2 sets of colour photocopies of a variety of poster stamps sent in by: (1) Mr Charles Kiddle, Committee Member, Cinderella Stamp Club, PO Box 13, Alton, Hants, GY34 4DW (including stamps nos.: 1, 2, 3, 4, 5, 8, 9, 10, 11, 13, 14, 15, and 20), and (2) Mr A. Howard, 22 Oxleys Road, Waltham Abbey, Essex, EN9 3PL (including stamps nos.: 1, 2, 3, 4, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, and 20);
an article by Mr Kiddle from the Oct 1995 issue of "Stamp Magazine" (pp.92-95) in which he describes the Sainsbury stamps using information gathered from Karen Fielder on 7 June 1995 (see ADMIN/1/? Nov 1993 - Oct 1995 for correspondence);
a black and white photocopy of an article entitled "Sainsbury's Labels" by L.N. Williams from pp.64 -65 of "The Cinderella Philatelist" describing the discovery of the series of c.20 'labels' advertising J. Sainsbury's and asking the members of the Cinderella Stamp Club for any further information about the stamps; includes poor illustrations of 13 of the stamps (AccNo: 1995:2011).
Related content
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Comprises photographs, slides, tranparencies and negatives of general advertising material including: general advertisements featuring the slogans "SAINSBURY'S - The House that is built on QUALITY" [1915]; "Be fashionable! Shop at J. Sainsbury's" [1930s design of W. H. Balcombe]; "It's clean, it's fresh at SAINSBURY'S" [1948]; "Grin and share it!"; "Doing the job...the link with the customer"; "J. Sainsbury's High Grade Groceries" [1928]; "Sainsbury's making life taste better"; "How to shop Self-service": "Good Food is best bought...at Sainsbury's"; "All the best from Sainsbury's"; "The Proof of the Pudding"; "Good food costs less"; "Fresh proof that good food costs less at Sainsbury's"; "Sainsbury's. Everyone's favourite ingredient" (including "J. Sainsbury, grocer. Part of the local community"); "Sainsbury's still a family business"; "Sainsbury's and that 'Lost Love' Business" [1915]; "All under one roof at Sainsbury's" [1948]; "Sainsbury's. Essential for the essentials"; "On everyday essentials, Sainsbury's keep the same low prices week after week, after week, after week, after week, after week"; 70th, 80th and 125th anniversary advertisements; various examples of Abbott Mead Vickers/SMS Ltd.'s advertising campaign for Sainsbury's; poultry advertising; Sunday shopping campaign; first TV commercial; frozen foods; poster stamp/cardboard animals advertising campaign; 'Little Red Riding Hood' tea cards; Selsa goods; extract from advertisement showing a Sainsbury store at 173 Drury Lane [c.1869]; Spade Guinea advertising tokens; historical timeline; promotional butter dish (see SA/MAR/ADV/1/1/7/6); promotional cheese dish; free trade/competition; advertising flags and balloons; Songs of Sainsbury: 'The Careful Choice of Food' and 'Food for Thought' by Pin [1928]; free gifts: tea set [pre-1914] (see SA/MAR/ADV/1/1/7/3) and crayons; self-service; 1890s advertisement from Mrs Beeton's Cookery Book: "J. Sainsbury, London's largest distributor of High-class Provisions..." (see SA/MAR/ADV/1/6/2); fairy story tea cards; British and Foreign Bird tea cards; food supplies at Sainsbury's; low price offers, reductions and discounts; The Official England Squad Medal Collection 1998 (see SA/MAR/ADV/1/1/7/10) 'J. Sainsbury's High Grade Groceries, 3 Dec 1928' transparency copy of price list cover (See SA/MARK/ADV/3/3/3/6) 'Good food for Christmas' copy of inside of price list 1935 (see SA/MARK/ADV/3/3/6/1/14) 'Sainsbury's. Where good nappies cost less...and less...and less...and less' Buy one get one free colour transparency advertisement [c.1980s] 'At Sainsbury's prices , it must be Christmas. Good food costs less at Sainsbury's' advertisements strip of transparencies featuring Christmas turkeys [c.1980s] 'At Sainsbury's we carve our prices to the bone' advertisement transparency featuring turkey and wine [c.1980s] 'Sainsbury's. Everyone's favourite ingredient' wine and roast advertisement transparency (1990s)
Photographs, slides, transparencies and negatives of general advertising
SA/MARK/ADV/IMA/1/1
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