Comprises Point of Sale advertising material for frozen foods (of all kinds); examples featured include barker cards, showcards, shelf labels, price lists, and posters.
Products advertised include:
Sainsbury's Frozen Poultry:
Frozen British Grade 'A' Chicken Standard/Medium/Large/Super with giblets,
Frozen Grade 'A' Chicken Drumsticks,
Frozen Grade 'A' Turkeys, Frozen Self Basting Turkey with giblets
Frozen Grade 'A' Large Boneless Turkey Breast Joint,
Frozen Grade 'A' Free Range Duck, Duckling,
Sainsbury's Turkey Bites, Chicken Nuggets, Chicken Nibbles,
Sainsbury's Frozen Chick 'n' Mix range: Kiev, Cheese & Smoked Ham and Tikka Masala; chicken steaks (including Southern Fried and Lemon & Pepper),
Other frozen meat:
Frozen Superlean Beef Mince,
Sainsbury's English Pork Loin Chops (Freezer Pack),
Frozen fish:
Sainsbury's Haddock Portions in Crispy Breadcrumbs,
Showcard reads: "Fish Fillets for Good Friday. First quality fillets at economical prices...You can buy Quick Frozen Fish on Thursday - it will keep perfectly fresh for cooking on Good Friday";
Frozen desserts:
Sainsbury's New York Style Lemon & Sultana Cheesecake,
Lattice Topped Pie (Apricot & Peach and Apple & Blackberry),
Double Cream (Convenient Frozen Portions),
Raspberries,
Frozen Meringue Roulade;
Sainsbury's Freezer foods (Made With Dairy Fresh Cream): Cheesecake and Gateaux,
Cornish Dairy Ice Cream,
'Fiorella' Dairy Ice Cream,
Other frozen products:
Sainsbury's Cheesy Feet,
Sainsbury's Freezepops (including Extra Large and Classic Cola Freezepops),
Non own-brand products:
Wall's "Too Good to be True" ice cream,
Sara Lee Apple Danish Bar,
Buxted Looney Tunes,
Findus Lean Cuisine,
Cool Calypso Ice Lollies,
Italian Iced Dessert,
Oriental Express Range,
Amoy Oriental Selection,
Wall's Casper Fruit Flavour Lollies and Chicken Ghost Shapes,
McCain Oven Chips;
Bernard Matthews Frozen Pork, Beef and Lamb Joints;
Heinz Baked Beans Pizza,
Wall's 'Kick' snack ice cream,
The Chicago Town Deep Pan Pizza,
Bird's Eye: Bakers Bistro, Garden Peas, Curries (all varieties), 'Fish Cuisine' range (Cheese Savoyard En Croute, Mushroom Chantelle En Croute, Italiano Bake and Vegetable Tuscany Bake), Crispy Chicken Dippers, Cod Steaks in Oven Crispy Batter, 'Healthy Options' range, Cod Fillet Fish Fingers, 'Country Club Cuisine' range (Original Vegetable Kievs), 'Steak House' Original Beefburgers.
Advertisements frequently refer to special offers (e.g. Buy one and get one free and Multibuys);
Some signage features the "Sainsbury's Frozen Poultry", "Sainsbury's Frozen Foods", and "Sainsbury's Quality British Food" logos;
Some advertisements inform customers about 'money off' coupons to be found in issues of The Sainsbury's Magazine;
Some examples feature the slogans "Take a Christmas Look", "Look at the Quality - Look at the Choice", "Sainsbury's. Where good food costs less", and "Sainsbury's. Everyone's favourite Christmas ingredient".
Food products
Frozen foods point of sale advertising material
Comprises Point of Sale advertising material for frozen foods (of all kinds); examples featured include barker cards, showcards, shelf labels, price lists, and posters.
Products advertised include:
Sainsbury's Frozen Poultry:
Frozen British Grade 'A' Chicken Standard/Medium/Large/Super with...
Read all
Products advertised include:
Sainsbury's Frozen Poultry:
Frozen British Grade 'A' Chicken Standard/Medium/Large/Super with...
- Ref. No: SA/MARK/ADV/2/1/20
- Format: Printed Material
- Date: [1950s-1990s]
- Level: File
- Extent: 85 items
- Access: Open
Advertises quick frozen plaice, cod and haddock. Labelled on back "Mr Whybra"
Includes "Sainsbury's Quality British Food" logo
Includes price table and Christmas design
Includes images of the following cheesecakes: Blackcurrant; Chocolate Fudge; Morello Cherry; Orange & Lemon. Includes "Real Dairy Cream" logo
One side includes images of the following gateaux: Strawberry; Black Forest With Black Cherries; Cointreau With Mandarins. The other side includes...
Includes images of the following flavours: Natural Vanilla; Blackcurrant Fruit; Chocolate Ribbonette; Natural Strawberry. Same design on both sides
Includes images of eight Findus frozen meals, four on each side
Includes "Sainsbury's Frozen Poultry" logo and "take a Christmas look" slogan
Includes "Sainsbury's Frozen Poultry" logo and "take a Christmas look" slogan
Includes "Sainsbury's Frozen Poultry" logo and "take a Christmas look" slogan
Includes "Sainsbury's Frozen Poultry" logo and "take a Christmas look" slogan
Lists the following flavours: Vanilla; Vanilla Choc Chip; Strawberry Blush; Creme Caramel; Rich Chocolate Velvet
Includes image of Sainsbury's Mincemeat Parcels recipe, and slogans "As seen on TV" and "Sainsbury's. Everyone's favourite ingredient." For related...
Includes price table and "Good Food Costs Less at Sainsbury's" slogan
Includes price table and "Good Food Costs Less at Sainsbury's" slogan
Includes image of Sainsbury's Mincemeat Parcels recipe, and slogans "As seen on TV" and "Sainsbury's. Everyone's favourite ingredient." For related...
Includes image of Sainsbury's Mincemeat Parcels recipe, and slogans "As seen on TV" and "Sainsbury's. Everyone's favourite ingredient." For related...
Includes "Sainsbury's, Where good food costs less" slogan
Includes "Celebrate Chinese New Year" logo and "Sainsbury's, Where good food costs less" slogan
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