"Celebrate Christmas with Sainsbury's" leaflet for Perton branch

Leaflet featuring a photograph of a Christmas cake on its front cover.

The first two A4 pages inside promote Sainsbury's festive foods (including fresh and frozen turkeys, pork, gammon, beef, wines, spirits (such as Cognac and Fine Old Tawny Port), Milk Chocolate Brazils, Chocolate Marzipans, Chocolate Mint Crisps, After Dinner Mints, Milk Chocolate Gold Coins, Sugared Almonds, Orange and Lemon Slices, desserts (such as frozen crepe suzettes; frozen Coffee, Mandarin and Black Forest Gateaux; mince pies, and Christmas puddings) as well as Sainsbury's "Cooking for Christmas" book by Josceline Dimbleby;

Leaflet then opens up again into a black and white A3 page advertisement entitled "Make sure Sainsbury's is on your Christmas list." which promotes Sainsbury's Discount '81 campaign; Sainsbury's values of quality, low prices and variety; the new Perton store and the price of various products on special offer.

Back page of leaflet features three festive recipes (Walnut Stuffed Breast of Veal; Country Pork Terrine; Snowball Pudding).

Leaflet was available to customers at no charge as part of the "Good food costs less at Sainsbury's" advertising campaign and features colour photographs.