The "Be Good to Yourself" range was launched in 1999 and offered products across the whole of the store. Products in the range were formulated to be at least 20% lower in fat than the standard equivalent.
See JS Journal article Apr/May 1999, p.3.
This file includes promotional material for products available across the store. For specific products, see SA/MARK/ADV/3/2.
Ranges promotional material
"Be Good to Yourself" range
The "Be Good to Yourself" range was launched in 1999 and offered products across the whole of the store. Products in the range were formulated to be at least 20% lower in fat than the standard equivalent.
See JS Journal article Apr/May 1999, p.3.
This file includes promotional material for...
Read all
See JS Journal article Apr/May 1999, p.3.
This file includes promotional material for...
- Ref. No: SA/MARK/ADV/3/1/5/3
- Format: Printed Material
- Date: 1999
- Level: File
- Extent: 1 item
- Access: Open
Information flyer promoting Sainsbury's "Be Good to Yourself" range of lower fat foods; includes colour photographs and the slogan "Taste! the...
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