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"Sainsbury's Drinks" Spring 2011 booklet
Booklet (32 pages, in a magazine style format) which is described as "the definitive guide to all your beers, wines and spirits". The booklet features: news about new drinks products available at Sainsbury's; articles about drinks; lists of a selection of wines, beers and spirits with prices;...
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- Ref. No: SA/MARK/ADV/3/2/1/2/1/3/43
- Date: Mar 2011
- Level: Item
- Extent: 1 item
- Access: Open
Sparkling wine
Fair trade
Ale
Italian wine
Italian food
Coupons
Whisky
White wine
Suppliers
Lager
Port
Spanish food
Sports marketing
Wine
Low and no alcohol drinks
Marketing
Cider
Red wine
Packaging
Seasonal
Australian wine
Non-food products
Advertising
Spirits
Rosé
Recipes
Drinks
French wine
Books
Customer magazines
Brandy
South African wine
Awards
Alcoholic drinks
Champagne
Chinese food
Customer competitions
Gin
Spanish wine
Corporate social responsibility
Beer
German wine
Indian food
Sales promotions
Vodka
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Booklet (32 pages, in a magazine style format) which is described as "the definitive guide to all your beers, wines and spirits". The booklet features: news about new drinks products available at Sainsbury's; articles about drinks; lists of a selection of wines, beers and spirits with prices; recipes for food and drinks; details of a competition to win the book "Cocktails by Sainsbury's"; a money-off voucher for Carlos III brandy; advertisements. Articles are included about buffet lunches; Springtime wines (article by wine expert Olly Smith); wines to go with Indian, Italian, Spanish and Chinese food; Sainsbury's Fairtrade wines; new cocktail displays in Sainsbury's stores (with barware, glassware, liqueurs and spirits - all in one place); cocktails; 'meet the producers' of own-label drinks (Georges Duboeuf, Shepherd Neame, Quinta do Crasto, and Aspall); lower alcohol wines. Advertisements are included for Brancott Estate wine (with competition for trip to the Rugby World Cup 2011 Final), Oxford Landing Estates wine, Belvedere Vodka with Fever-Tree Tonic, and Heineken lager beer. Recipes included: Smoked Salmon, Dill & Spring Onion Quiche; Red Pepper Houmous; New Potato, Chive & Crème Fraîche Salad; Watercress Pesto Stuffed Chicken; Orange & Raspberry Cheesecake; Sea Breeze (vodka, grapefruit juice and cranberry juice cocktail); Daiquiri (rum and lime juice cocktail); Strawberry Daiquiri. The booklet was produced by Seven Publishing Group Ltd for Sainsbury's Supermarkets Ltd.
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