Sainsbury's Interflora Fresh Flower Delivery Service Mother's Day mailout

Mailout to customers to promote Sainsbury's and Interflora's Fresh Flower Delivery Service (also called Flowers Direct) for Mother's Day on 9 March 1997.

This consists of:
Letter addressed to customer to promote the flower delivery service, February 1997;
Flyer "Sainsbury's Interflora Flowers Direct: Delivered by hand for Mother's Day" to promote two special products available for Mother's Day, 1997;
Fresh Flowers wallet card with telephone number (Sainsbury's item code 729/836), [c. 1997]
"Fresh Flowers Delivered By Hand" leaflet to promote the five regular products available from the flower delivery service (Sainsbury's item code 729/817), [c. 1997]