Although the cover specifies a link to picnic food, the price list appears to list the full range of Sainsbury's products, i.e. meat, poultry and game, groceries and provisions.
It is hard to see any order in the layout of the pamphlet although similar products from the various departments are listed next to each other. In general dairy products are listed at the start of the pamphlet, charcuterie, groceries and "sundries" (mostly assorted groceries) in the middle and meat and poultry at the end.
Each page is headed with a title stating the nature of the products listed on those pages, at the foot of each page there is a promotional slogan. The front cover is illustrated with a line drawing of a picnic hamper and contents; the back cover features an advertisement for Sainsbury's Norfolk Ducklings captioned "The Shop Window This Week". The pamphlet has 32 folios. Indexed, the final page is formatted to allocate space for a shopping list.
The price list was valid for a fortnight, subject to market fluctuations.
Multiple product types price lists
"Good Food for the picnic. J. Sainsbury" price list
Although the cover specifies a link to picnic food, the price list appears to list the full range of Sainsbury's products, i.e. meat, poultry and game, groceries and provisions.
It is hard to see any order in the layout of the pamphlet although similar products from the various departments are...
Read all
It is hard to see any order in the layout of the pamphlet although similar products from the various departments are...
- Ref. No: SA/MARK/ADV/3/3/1/29
- Format: Printed Material
- Date: 11 Jul 1938
- Level: Item
- Extent: 1 item
- Access: Open
16
Related memories
Do you have an image that relates to this record? Add your personal
touch. If you worked for Sainsbury’s, please provide brief career details
and include dates where appropriate.
Share your memories
Comments
Comments (0)