The price list covers the full range of Sainsbury's products, i.e. meat, poultry and game, groceries and provisions, although it may not cover all products available within specific ranges.
It is hard to see any order in the layout of the pamphlet although similar products from the various departments are listed next to each other. In general dairy products are listed at the start of the pamphlet, charcuterie, groceries and "sundries" (mostly assorted groceries) in the middle and meat and poultry at the end.
Each page is headed with a title stating the nature of the products listed on those pages, at the foot of each page there is a promotional slogan. The front cover is illustrated with a sketch of lambs in a rural pasture; the back cover has an advertisment for New Season's Lamb captioned "The Shop Window This Week". The pamphlet has 32 folios. Indexed and the penultimate page is formatted to accommodate a shopping list.
The price list was valid for a fortnight, subject to market fluctuations.
Multiple product types price lists
"Good Food. J. Sainsbury" price list
The price list covers the full range of Sainsbury's products, i.e. meat, poultry and game, groceries and provisions, although it may not cover all products available within specific ranges.
It is hard to see any order in the layout of the pamphlet although similar products from the various...
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It is hard to see any order in the layout of the pamphlet although similar products from the various...
- Ref. No: SA/MARK/ADV/3/3/1/33
- Format: Printed Material
- Date: 16 Jan 1939
- Level: Item
- Extent: 1 item
- Access: Open
16
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