Letter from T.D. Morison of Mather & Crowther Ltd [advertising agents] to F.W. Salisbury regarding the small public opinion investigation carried out to discover "whether there was one, or possibly two, points in relation to your shops which 'stood out a mile'". The sample was too small and areas unrepresentative for a true indication of the position to emerge.
Also, a handwritten note at the end of the letter requests that Mr Salisbury send Morison the list of Selsa products as soon as possible.
Mather and Crowther Ltd (advertising agency) correspondence and advertising material
Letter from Mather & Crowther Ltd about market research
- Ref. No: SA/MARK/ADV/4/1/5
- Format: Document/Page/item
- Date: 11 Jan 1939
- Level: Item
- Extent: 2 sheets
- Access: Open
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