Compilation of early versions of two Sainsbury's television commercials. Classical music plays in the background of both commercials but there is no other audio, and the footage includes burnt-in timecodes. The unit prices shown on screen must relate to different products to those shown, probably wine and joints of fresh meat.
Contents:
1. Television commercial (20 seconds) with “Save at Sainsbury’s” caption. Promotes special offers on Sainsbury’s single peaches and Sainsbury’s Creme Fraiche D’Isigny. Shows the products, with crème fraiche poured on peaches.
2. Television commercial (20 seconds) with “Save at Sainsbury’s” caption. Promotes special offers on Sainsbury’s Fresh British Chicken 4 Drumsticks and Sainsbury’s 8 British Pork Sausages. Shows the products being cooked on a barbecue and side dishes.
No finished version of the advert for Chicken Drumsticks and Pork Sausages has been found in the archive. For the Peaches and Creme Fraiche advert there is a finished advert dated July 1994.
Each commercial is preceded by a countdown screen with the logo of "Avid" (video editing software).
Design and production material for proposed television commercials
'Roughcuts' of 'Crème Fraiche & Peaches' and 'BBQ' television commercials
- Ref. No: SA/MARK/ADV/5/4/13
- Date: [Jul 1994]
- Level: File
- Extent: 1 file
- Access: Open
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