Comprises slides of general advertising material including:
General advertisements featuring the slogans:
"Mummy buys her tea at Sainsbury's" [1930s]; "Save money by shopping at Sainsbury's"; "How to shop Self-service"; "Making life taste better" [2000s];
"J. Sainsbury, London's largest distributor of High-class Provisions..." [1890s - see SA/MAR/ADV/1/6/2]; "With more quality, more choice, more value"; "If it isn't better, cheaper or different, it isn't Sainsbury's"; "Fresh proof that good food costs less at Sainsbury's"; "Your biggest challenge shouldn't be your local supermarket"; "Sainsbury's table delicacies"; "Good food costs less at Sainsbury's"; "Sainsbury's 100 good food years 1869 - 1969"; "It's always so clean and fresh at Sainsbury's", "There's some super new S.E.T. savings at Sainsbury's" [Selective Employment Tax]; "How do you keep everything so clean Mr. Sainsbury?"; "Without our profits you'd still be shopping like this"; "I've been to several supermarkets but Sainsbury's is the one" ["Focus on Sainsbury's" series]: "How much do you really save at Sainsbury's?" ['Sainsburyprobe' series] ; "Quicker/easier shopping at...Sainsbury's"; "At Sainsbury's we take a very healthy interest in the food you buy"; "Go right and you can't go wrong"; "Sainsbury's helps add variety to your diet"; Jamie Oliver eating;
Commercial artwork:
"Be fashionable! Shop at J. Sainsbury's" [1930s design of W. H. Balcombe] and "Be in fashion! Shop at J. Sainsbury's" [1930s];
Other:
Songs of Sainsbury: 'Food for Thought' by Pin [1928]; Spade Guineas; pages from 'Judy: The London Serio-Comic Journal' [1892]; 'January Savers'; tea; images of family with products, and trolley; display of general products; low prices/savings; the need for more sites for new superstores;
Christmas greetings;
Specific branches:
Nine Elms branch extension; Arnold branch refit; new Chesterfield supermarket; Camden opening; advertisement for Leeds branch; Brighton and Guildford opening hours; new bakeries at Maidstone and Brighton Hill [Basingstoke]; opening of Nine Elms; opening of Freezer Centre at Hayes End; opening of Corby; opening of East Grinstead; opening of Aylesbury; Freezer Centre at Lewes; opening of Northampton store; Woolton; Torquay; Parkstone; Epsom; Warndon [Worcester]; Prestwich; Chippenham; Coldham's Lane [Cambridge].
Also includes slide of Abbott Mead Vickers/SMS Limited advertisement featuring examples of its work with Sainsbury's, and slides of statistic tables showing Sainsbury's level of expenditure on advertising.
Photographs of general advertising
Slides of general advertising
Comprises slides of general advertising material including:
General advertisements featuring the slogans:
"Mummy buys her tea at Sainsbury's" [1930s]; "Save money by shopping at Sainsbury's"; "How to shop Self-service"; "Making life taste better" [2000s];
"J. Sainsbury, London's largest...
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General advertisements featuring the slogans:
"Mummy buys her tea at Sainsbury's" [1930s]; "Save money by shopping at Sainsbury's"; "How to shop Self-service"; "Making life taste better" [2000s];
"J. Sainsbury, London's largest...
- Ref. No: SA/MARK/ADV/IMA/1/2
- Format: Photo - slides
- Date: 1890s-1990s
- Level: File
- Extent: 1 file
- Access: Open
Related content
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Watercolour drawing for advertisement. Shows a lady in 1920s dress with basket of provisions with a Sainsbury's store in the background and a shop assistant carrying goods, also bears an inscription which reads ''Be in the fashion! Shop at J. Sainsbury's".
''Be in the fashion! Shop at J. Sainsbury's" advertising artwork
SA/MARK/ADV/5/1/1
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