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Sainsbury's Corn Flakes packaging

Sainsbury's Corn Flakes (250 gram) packaging

Includes "Healthy Balance" logo, recipe for Banana, Corn Flake and Chocolate Chip Cookies, and text on the back listing the vitamins and minerals contained in breakfast cereals.
  • Ref. No: SA/PKC/PRO/1/13/2/1/12/5
  • Date: [c. 2000]
  • Level: Item
  • Extent: 1 item
  • Access: Open
Groceries Breakfast cereals Healthy eating Packaging Nutritional information Recipes
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Related content

  • SA_PKC_PRO_1_13_1_16.1hr.jpg

    Two photocopies of an unfinished design for the back of Sainsbury's breakfast cereal packets, each featuring suggested amendments to the text on 'Why is breakfast the most important meal of the day?' and about the nutritional content of the cereals (vitamins included etc). Each copy features different amendments. This is evidently an early draft of the packaging design (for instance, an illustration of a packet of Sainsbury's Raisin Wheats is shown repeatedly, rather than four different cereals in the own-brand cereals range as would be expected). The draft text was probably intended for use on various products in the Sainsbury's own-brand cereals range like on Sainsbury's Corn Flakes packet SA/PKC/PRO/1/13/2/1/12/5. It appears these items were previously part of file SA/PKC/PAC/1/8.

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    Copy of suggested amendments to nutritional advice text on breakfast cereal packets

    SA/PKC/PRO/1/13/1/16

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