Image of Sainsbury's Houseware cookware

Image showing cookware from Sainsbury's Houseware range: two kitchen shakers; two jugs; an oval baker; a fish dish; three fluted-sided flan dishes; a large soufflé dish; ramekin; salt and pepper pots; and a handled oil/vinegar bottle. The image was used in 'JS Journal' August 1980 page 4. 'JS Journal' states "'It's the white that catches the eye as the old saying goes and it's certainly appropriate in the case of JS's new and very adaptable range of ovenproof cookware. The high fired earthenware range has a bright white finish, so it will complement any existing tableware, and yet it is strong enough to withstand high temperatures. It is therefore perfect for use in the oven, both ordinary and microwave, in the dishwasher, in the kitchen and on the dining table. The complete range at present consists of 14 items which are available at 44 branches although it is hoped to expand the range in the future to include such items as butter and cheese dishes".