Approved packaging for household goods
Sainsbury's Extra Strength Washing Up Liquid label
The reverse is inscribed "REJECTED". Similar design to Sainsbury's High Concentrate Washing Up Liquid mock-up in SA/PKC/PRO/2/4/1/18.
- Ref. No: SA/PKC/PRO/2/4/2/50
- Date: 1973
- Level: Item
- Extent: 1 item
- Access: Open
The reverse is inscribed "REJECTED". Similar design to Sainsbury's High Concentrate Washing Up Liquid mock-up in SA/PKC/PRO/2/4/1/18.
Related content
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Includes design brief, designs and mock up of packaging. Contains material relating to the following products/designs (some may be concepts which were never produced): Sainsbury's Washing up Liquid (c. 1965 and 1971 designs) (1971 design is by John Hill, as shown in SA/PKC/PRO/2/4/4/2/41/1) Sainsbury's High Concentrate Washing up Liquid (c. 1973, similar to Sainsbury's Extra Strength Washing Up Liquid label in SA/PKC/PRO/2/4/2/50) Sainsbury's Washing up Liquid with real lemon juice (c. 1970s) Sainsbury's New Formula Washing up Liquid (c. 1970s)
Sainsbury's Washing up Liquid packaging design
SA/PKC/PRO/2/4/1/18
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