Image of Supermarketing Quality Awards winning products

Image showing: Sainsbury's Fresh Italian Pasta Angel Hair Spaghetti; Sainsbury's Dry Cure Back Bacon; Sainsbury's Blue Riband Export Lager. The picture was featured in 'JS Journal' August-September 1995 page 2. 'JS Journal' commented that: "Several own brand products have scooped prestigious accolades. JS [Sainsbury's] products took two of the top honours in the 13 categories of the SuperMarketing Quality Awards. Dry Cure Bacon was praised for its 'return to the forgotten flavour of traditional bacon' and the product went on to win the best overall entry in a subsequent Family Circle tasting. The judges, including world-renowned chefs, also chose as the winner of the Accompaniments and Ingredients section chilled Italian Angel Hair Spaghetti, which they recognised as 'the genuine article'. Irish Cream Liqueur was a runner up in the sweet snacks section of the trade magazine's contest. JS Blue Riband lager stood frothy head and shoulders above other own-brand beers and brands like Heineken in a BBC survey. The consumer programme Value For Money asked a panel of regular drinkers to compare six canned beers and Blue Riband was the 'lager-top'".