"Sainsbury's Counters The January Blues with Exceptional Price Offers for Shoppers" press release, 01 Jan 1996
1 Jan 1996Press release about Sainsbury's "January Savers" promotion. A list of offers is included.
SA/PR/2/1/31/1
"Sainsbury's Launches into 1996 with New Ad for Exceptional Price Promotion" press release, 01 Jan 1996
1 Jan 1996Press release about Sainsbury's "January Savers" promotion. A three week national television advertising campaign launched on 1 January 1996 will advertise the promotion plus national and regional...
SA/PR/2/1/31/2
"More Sainsbury's Cookshops More Contented Cooks" press release, 01 Jan 1996
1 Jan 1996Press release promoting the Sainsbury's Cookshop range.
SA/PR/2/1/31/3
"J'adore Sainsbury's Cookshops on Valentine's Day" press release, 01 Jan 1996
1 Jan 1996Press release announcing expansion of the Sainsbury's Cookshop range. A photograph is attached of a heart shaped dish.
SA/PR/2/1/31/4
"Unleaded 4 Star Petrol May Harm Engines Says Sainsbury's" press release, 04 Jan 1996
4 Jan 1996Press release announcing that Sainsbury's will not be selling unleaded four star petrol: Lead Replacement Gasoline (LRG). The reasons for this are tests which showed it could damage engines. A...
SA/PR/2/1/31/5
"Board Changes at Sainsbury's" press release, 10 Jan 1996
10 Jan 1996Press release announcing changes to the responsibilities of the top management team (Tom Vyner, Dino Adriano, David Quarmby, and Kevin McCarten are mentioned on the press release).
SA/PR/2/1/31/6
"Novon 2000 - A New World of Brightness in a Liquid" press release, 11 Jan 1996
11 Jan 1996Press release announcing the launch of Novon 2000 Concentrated Liquid (alongside the previously introduced Novon washing powder)
SA/PR/2/1/31/7
"Sainsbury's Announces Further "Partnerships" at BGLA press release, 16 Jan 1996
16 Jan 1996Press release announcing the extension of Sainsbury's Partnership in Produce initiative to root vegetable, potato and salad suppliers. This was to be announced at the British Growers Look Ahead...
SA/PR/2/1/31/8
"Stay in Trim with Help from Sainsbury's" press release, 18 Jan 1996
18 Jan 1996Press release promoting a new product - Sainsbury's Trim Bar, a low fat chocolate bar.
SA/PR/2/1/31/9
"Actions Speak Louder Than Words - Sainsbury's Launches Own Brand Specialist Pet Food" press release, 23 Jan 1996
23 Jan 1996Press release promoting a new product range - Sainsbury's Select Diet (pet foods)
SA/PR/2/1/31/10
"And The Sainsbury's Master of Wine Award Goes To…." press release, 25 Jan 1996
25 Jan 1996Press release announcing the winner of the J Sainsbury Award for the highest mark achieved in the Master of Wine Dissertation for 1995 - Michael Palij.
SA/PR/2/1/31/11
"Sainsbury's Magazine claims the top slot!" press release, [c. Jan 1996]
[c. Jan 1996]Press release announcing that Sainsbury's The Magazine has become the UK's most popular women's monthly magazine.
SA/PR/2/1/31/12
"Sainsbury's Backs Special Olympics Summer Games" press release, 28 Jan 1996
28 Jan 1996Press release announcing Sainsbury's sponsorship of the Special Olympics.
SA/PR/2/1/31/13
"What's In Store for You This Valentine's Day!" press release, 30 Jan 1996
30 Jan 1996SA/PR/2/1/31/14
"Make A Better Value Batter at Sainsbury's" press release, 01 Feb 1996
1 Feb 1996Press release promoting Pancake Day/Shrove Tuesday offers.
SA/PR/2/1/31/15
"Sainsbury's February Bonus Builds on Success of January Savers" press release, 02 Feb 1996
2 Feb 1996SA/PR/2/1/31/16
"Sainsbury's Introduces Flower Service on the Internet" press release, 03 Feb 1996
3 Feb 1996Press release announcing that Sainsbury's are now selling flowers over the internet with a new Interflora service.
SA/PR/2/1/31/17
"Woo Your Valentine with Flowers from Sainsbury's via the Internet" press release, 03 Feb 1996
3 Feb 1996SA/PR/2/1/31/18
"Genetically Modified Tomato Puree" press release
4 Feb 1996Press release announcing that tins of tomato puree made from genetically modified tomatoes are on sale at 100 supermarkets. [Sainsbury's later in 1999 phased out genetically modified ("GM") foods].
SA/PR/2/1/31/19
"Sainsbury's First Store Will Be in Coleraine" press release, 08 Feb 1996
8 Feb 1996Press release announcing that a new store in Coleraine will almost certainly be Sainsbury's first retail outlet in Northern Ireland.
SA/PR/2/1/31/20
"Sainsbury's Supports Welsh Milk" press release, 14 Feb 1996
14 Feb 1996Press release announcing that Sainsbury's will be stocking the first Welsh branded milk, Lilwen in all its Welsh stores.
SA/PR/2/1/31/21
"Potty Warning! Look Out, Look Out. There's A Potty About!!" press release, 15 Feb 1996
15 Feb 1996Tommy's Campaign press release announcing a fundraising initiative "Going Potty for Tommy Week"at Sainsbury's and Savacentre stores from 17 to 24 February.
SA/PR/2/1/31/22
"Hop on Over to Sainsbury's This Leap Year" press release, 01 Feb 1996
1 Feb 1996Press release announcing that Sainsbury's is selling a special leap year birthday cake 'Hoppy Birthday' designed by Jane Asher for those born on 29 February.
SA/PR/2/1/31/23
"Sainsbury's Marks Timber Trademark Launch with Products on Shelf" press release, 21 Feb 1996
21 Feb 1996Press release about the launch of the Forest Stewardship Council (FSC) trademark.
SA/PR/2/1/31/24
"Slip into a Luxurious New Fragrance at Sainsbury's" press release, 22 Feb 1996
22 Feb 1996SA/PR/2/1/31/25
"New Arts Sponsorship from Sainsbury's" press release, 23 Feb 1996
23 Feb 1996Press release announcing a new programme of Regional Arts Sponsorships. Wingfield Arts in East Anglia and Phoenix Dance Company in Yorkshire are the first two recipients.
SA/PR/2/1/31/26
"Mothering Sunday - A Special Day with Help from Sainsbury's" press release, 26 Feb 1996
26 Feb 1996SA/PR/2/1/31/27
"Workflow Technology Speeds Up New Product Development at Sainsbury's" press release
7 Nov 1996Press release regarding the introduction of workflow technology to speed up product development.
SA/PR/2/1/31/28
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