Report on Sainsbury's Public Relations Department.
The report includes:
objectives;
a review of current audiences and how we communicate with them
suggested future stance
appendices/background documents: on work of property public relations section, product PR scope of activities, information on arts sponsorship, list of press releases Jan 1987-Feb 1988
A computer printout of the budgetary control report (spreadsheet/financial table) for the Public Relations Department is also included.
Public Relations Department head office review 1987 papers
"A report on JS Public Relations" draft
- Ref. No: SA/PR/3/1/4/2
- Date: Nov 1987
- Level: File
- Extent: 1 folder
- Access: Open
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