File of papers relating to public relations for Sainsbury's launch in Northern Ireland.
Papers include:
minutes of meetings
papers relating to the British Nutrition Foundation Conference on 'Body Weight and Health' supported by Sainsbury's
"Store Wars - Supermarket Investment in Northern Ireland" lecture (labelled "IDC - Ewart Property Lecture 5.3.96" probably refers to Ian Coull, a company director)
"Northern Ireland - General Update" - includes list of local suppliers who may supply stores
"Northern Ireland: Schedule of PR Activities" Jan-Sep 1996
"Northern Ireland Price Check - W/C 29/01/96"
correspondence and other papers relating to community/sponsorship activities including National Training Awards
memo on liquor licensing
correspondence, draft address, and other papers relating to address by David Quarmby (Joint Managing Director) to the Institute of Directors in Northern Ireland
presentation by UMS about market research done for Sainsbury's
"Bullet points for Sainsbury's personnel to make concerning Sainsbury's Proposals for Northern Ireland"
handout/notes for a slide presentation about Sainsbury's design "Designed for Consumption"
"Review of communication with NI audiences" report
Local Public Relations department correspondence files about Northern Ireland
Northern Ireland public relations correspondence and other papers
- Ref. No: SA/PR/6/2/1/2/20
- Format: File/Folder
- Date: 1990s
- Level: File
- Access: Open
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