Northern Ireland public relations reports and plans
"Sainsbury's in Northern Ireland Quantitative Tracking Research 1995/1996/1997/1998" report
- Ref. No: SA/PR/6/2/2/9
- Format: Document/Page/item
- Date: [1998]
- Level: Item
- Extent: 1 item
- Access: Open
Report by UMS (Ulster Marketing Surveys) of a market research survey "to provide information on awareness and attitudes towards the proposed establishment of seven Sainsbury's stores in Northern Ireland, and the questionnaire was designed to yield information which would guide future publicity strategies".
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