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Sainsbury's in Newry PR Briefing Pack
- Ref. No: SA/PR/6/2/5/6/1
- Format: Document/Page/item
- Date: 1998
- Level: File
- Extent: 1 volume
- Access: Open
Briefing document for internal use in the company on public relations for the opening of the new Sainsbury's store at Newry, Northern Ireland. The document contains the background, information on sourcing policy in Northern Ireland, programme for pre-opening and opening events, summary of PR activities, and press coverage (copies of press cuttings).
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