Report produced by Flying Pictures Ltd (company responsible for the hot air balloon programme) for Sainsbury's about the hot air balloon programme. There are three versions of the report, one version also includes copies of press cuttings.
The report includes:
Operations report - lists all the events which the balloons attended during 1998, with number of hours flown and tethered
Media coverage evaluation
List detailing the press, television and radio coverage received for the balloon programme
Copies of press cuttings relating to the hot air balloon programme (in one version of the report)
Hot air balloon programme reports and proposals
"Sainsbury's [hot air balloon programme] Operations & PR Report 1998"
- Ref. No: SA/PR/6/3/1/7
- Format: Document/Page/item
- Date: 1998
- Level: File
- Extent: 3 volumes
- Access: Open
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