Recording of "It's the Business" programme for Sainsbury's staff (mainly store management teams). "It's the Business" was the anchor business television programme on the "SMART" network (Sainsbury's Management and Retail Television). This programme was broadcast live on 2 November 1999 by satellite to Sainsbury's stores, depots and offices. It was presented by John Howard in the studio.
Contents:
01:37: Introduction by presenter John Howard.
02:10: Interview in studio with retail operations director Ken Barden discussing recent performance of the business, increased product choice in branches, problems with store-specific advertising, and price guarantee campaign.
05:05: Coverage of new Sainsbury's Reward Card re-launch and efforts to reduce customers' problems with understanding it and receiving new cards, including clips of branch staff speaking about customer reactions, clip of interview with head of relationship marketing Karen Penney, footage of information desk in a branch, leaflets and the Reward Card being used, and response from Ken Barden to questions from John Howard and staff member calling into the programme.
12:05: Clips of interviews with Sainsbury's Egypt chief executive John Rowe, group chief executive Dino Adriano and [Edge] managing director Said Seif speaking about increased stake Sainsbury's bought in Egyptian retailer Edge. Includes images of Wholesale Sainsbury's branch in Egypt and staff, and footage of signing of documents.
15:55: Coverage of availability problems in branches, including clips of interviews with branch staff and response from Ken Barden.
20:27: Clips of interview with seasonal events co-ordinator Mike Byford about availability planning for Christmas 1999 and Millennium celebrations. Includes footage of Christmas products on shelves. Followed by further questions to Ken Barden from John Howard and staff calling in. The programme ends with contact information for Business Television.
Duration: 29 minutes (excluding 2 minute countdown clock at start of video).
There are seven additional videos of unedited footage ("rushes") for this video, excluding duplicates.
Business Television - 1999
"It's the Business" programme, 2 November 1999
- Ref. No: SA/SC/4/4/5/16
- Date: 2 Nov 1999
- Level: File
- Extent: 1 file
- Access: Open
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