Sainsbury's Business Television programme, 1 August 2000

Recording of a Sainsbury's Business Television programme for Sainsbury's staff (mainly store management teams). It was broadcast live on 1 August 2000 by satellite to Sainsbury's stores, depots and offices. It was presented by John Howard in the studio.

Contents:
02:10: Introduction by presenter John Howard.
02:48, 09:48, 13:56, 19:20, 23:23, 27:20 and 31:14: Interview in the studio with trading director Stuart Mitchell, senior manager, quality, choice & innovation Peter Morrison and category manager, convenience foods Ann Ward about quality of Sainsbury's products, roadshows to launch the new quality initiative, product development, advertising, success of celebrity chef Jamie Oliver's recipe cards, instore sampling, product benchmarking, and the future of the quality initiative.
07:02: Clips of interviews with branch staff, including ones who worked as ambassadors in the quality roadshows. Also includes footage of interior of branch(es) with staff and customers.
12:02: Telephone interview with Lilian Warbrick-Smith of Bury St. Edmunds branch about quality initiative and sampling in her branch.
16:03: Clips of interview with sampler at South Ruislip branch Sue Kennedy, footage of her providing samples to customers in the branch, and interviews with customers giving positive feedback.
21:36: Report on quality testing of Sainsbury's Hass Avocados. Includes footage of testing and packing of avocados at supplier Mack Multiples in Paddock Wood, Kent, and clips of interviews with commercial director, Mack Multiples Danny Nastri and production manager, Mack Multiples Adrian Hackett.
25:09: Clips of interviews about product quality with category manager, chilled convenience foods Darren Smith, product development manager, confectionery Alison Difonzo, category manager, confectionery Richard Binns, and product development specialist, ready meals Emma Pate.
29:50: Clips of interview with marketing director Sara Weller about the making "quality come to life" in Sainsbury's marketing strategy. Also includes footage of unidentified branch(es) with staff and customers, products and sampling.
35:32: John Howard closes the programme and introduces a repeat of the Sainsbury’s Business Television programme "just for you... delicatessen", intended to help delicatessen staff make a success of the "Try Before You Buy" promotion.

Duration: 34 minutes 30 seconds (main programme, excluding 2 minute countdown at start of video and 13 minutes containing "just for you..." programme at end). The main programme ends with text onscreen at 36:18 reading "With thanks to South Ruislip; Mack Multiples, Paddock Wood; Produced by Internal Communications".

There are six additional videos of unedited footage ("rushes") for this video.