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  • Contents Page 02

    Page 2
    News
    Page 3
    Nine Elms store extension
    Page 4
    Branch opening— Tottenham
    Page 5
    New products
    Page 6-7
    Veterans' reunion 1984
    Page 8-10
    Advertising feature
    Page 11
    Ten years of family day
    Page 12-13
    Results of...

  • Football league presentation 02

    Peter Davis (left) with Nick Bell of the Stamford House Superstars.
    Football league
    presentation THE 1983/84 SSA five-a-side
    football competition has closed
    after another exciting season.
    Peter Davis, assistant...

  • New senior post created 02

    New senior post created
    THE INTRODUCTION of a
    new post, that of senior store
    manager, was announced by the
    Chairman, Sir John Sainsbury, on
    March 23.
    'This is to recognise fully
    effective and wide ranging performance
    over...

  • Property 02

    PROPERTY
    OUTLINE planning permission
    is being sought from Camden
    council, to build a supermarket
    on the site of the old ABC bakery
    on Camden Road. The development
    includes a large car park.
    JS's store in Dovecote Road, High...

  • Top architect gives talk 02

    Top architect gives talk
    NORMAN FOSTER, architect
    and principal of Foster Associates
    was the special guest speaker at
    the JS Executive Club meeting
    on March 26 in Rennie House.
    Last year he acted as judge in
    the company's...

  • Nine Elms extended 03

    Nine Elms extended
    A BRANCH OPENING with a
    difference was welcomed by
    customers in south London on
    April 12.
    Nine Elms, previously 26,000
    sq ft, opened afresh with an
    increased sales area of 10,000
    sq ft offering customers...

  • Branch opening—Tottenham 04

    FAITHFUL CUSTOMERS braved the bitter
    cold to queue for the opening of the new
    replacement store in High Road, Tottenham,
    on the morning of March 20.
    Greeted by the Chairman, Sir John
    Sainsbury, the first customer,...

  • Baby dry up 05

    Baby dry up
    NAPPIES will be even happier
    with Sainsbury's Stay Dry One
    Way Nappy Liners in a big new
    box of 200.
    Strong and soft these liners
    allow all those little damp patches
    to soak through onto the
    towelling nappy and...

  • Natural nourishment 05

    Natural nourishment
    COMBINING THE talents of
    fish and vegetables, Sainsbury's
    have come up with Haddock and
    Spinach Mousse.
    Joining the successful range of
    ready fish meals, this is a totally
    natural product containing...

  • Neat ideas for hair 05

    Neat ideas for hair
    KISS CURLS will be given the
    kiss-of-life by the new range
    of Beauty Care hair accessories
    from JS.
    The collection features: a
    bevy of blue and red brushes—
    for curling, blow drying or just a
    general...

  • NikNak nibbles 05

    NikNak nibbles
    IF YOU'VE got any little gaps to
    fill, why not take advantage of
    Sainsbury's new Cheesy Nik
    Naks.
    Cheese flavoured maize snack,
    this is the perfect pack to take to
    parties and picnics and is also
    ideal for...

  • Soothing attack 05

    Soothing attack
    LAUNCHING . AN attack on
    scratches, sores and other minor
    skin irritations, Sainsbury's new
    Antiseptic Cream will ease your
    lesions and comfort your cuts.
    Simply rub the cream gently
    into the affected area...

  • Sparkling choice 05

    Sparkling choice
    WINE OF THE MONTH for
    May is Sainsbury's Cava, Sparkling
    Spanish Wine. A refreshing
    alternative to champagne, this is
    not quite as dry as other 'methode
    champenoise' wines and has a
    distinctive fruity...

  • Fifteen hundred friends come to tea! 06

    Fifteen hundred friends come to tea!
    THE SEARCH was on for old friends on April
    9 and 16, when over 1,500 veterans attended
    the 36th annual reunion held once again at the
    Royal Lancaster Hotel.
    A cup of tea welcomed the coach...

  • Advertising quality 08

    NOT SINCE Gone With The Wind have awards been so
    piled on one performance. We're not talking about Oscars
    but their ad industry equivalents— Campaign magazine's
    press awards.
    Advertisements created by agency, Abbott,...

  • A ten year family affair 11

    A ten year family affair
    June 17 sees the tenth Sainsbury *s Family Day. David Dahms, area administration manager at
    Bromley area office, has been secretary of the Family Day committee throughout its history.
    With organising...

  • Competition Results 12

    COMPETITION
    RESULTS
    ROBIN WHITBREAD, director
    of marketing, was presented
    recently with a job nobody envied.
    His was the task to decide
    between all those wonderful
    works of art adorning the walls of
    the Journal office.
    He...

  • An Englishman, a Scotsman and . . . 14

    An Englishman, a Scotsman and . . .
    THE 1984 EDITION of Regional
    Trends' shows that the British have
    rather varied eating habits.
    The Welsh can obviously tell
    Stork from butter since they eat
    more butter and less...

  • Budget euphoria 14

    Budget euphoria
    THE CHANCELLORS tax reforming
    budget has been very well received in
    the City. And time now for a further
    study. In conditions that one broker
    described as quite unbelievable' the FT
    Industrial Ordinary Index...

  • Food groups' increased figures 14

    Food groups' increased figures
    THE LATEST crop of results
    announced by food manufacturers
    paints a picture of prosperity
    amidst complaints that retailers
    are squeezing their margins.
    Twelve months' figures from
    Imperial...

  • Washday blues and red faces 14

    Washday blues and red faces
    MORE THAN 700 people have
    been referred to skin specialists
    hired by Lever Brothers after
    complaining that they suffered
    skin irritation from New System
    Persil Automatic.
    The new powder was...

  • Wonder from Woolies 14

    Wonder from Woolies
    IT H AS B E E N reported that Wool worths has been selling one of
    Europe's most poisonous plants—the deadly Monkshood. The
    plants were spotted at the company's Albany Road store in
    Cardiff by a horrified...

  • Low down on lifts 15

    Low down on lifts
    The new look reception of Stamford House. UPLIFTING WORK is presently
    being undertaken to raise the
    sights of Stamford House staff by
    renewing the two main passenger
    lifts.
    When the two original...

  • More youth club donations 15

    More youth club donations
    The last of the 36 youth
    dubs chosen to receive
    JS donations have been
    presented with cheques.
    Above: Potters Bar
    manager, Neil
    Brassington (centre)
    hands over £200 to
    North Mymms youth
    and...

  • No relief for Tesco 15

    No relief for Tesco
    TESCO MAY have a large amount
    of tax to pay as a result of its
    recent unsuccessful case in the
    High Court.
    In 1978 Tesco claimed tax relief
    for an increase of over £33 million
    in the value of its...

  • Sales hot up for Bejam 15

    Sales hot up for Bejam
    BEJAM, THE FOOD and freezer
    retailer, increased pre-tax profits
    for the six months to the end of
    December by 29 per cent to £7.8
    million. Turnover increased by 16
    per cent to £154 million....

  • HYGIENE MATTERS—A CLOSER LOOK 16

    HYGIENE MATTERS
    -A CLOSER LOOK
    WHAT IS HYGIENE and how is it
    maintained at Salisbury's? This month the
    Journal takes a look at the job entrusted to
    the department responsible for keeping IS
    the most hygiene conscious food...

  • Charlton's run for children 18

    Charlton's run for children
    ON THEIR marks and ready to
    go for over £300 was a team from
    Charlton depot, who recently
    entered the Thamesmead half
    marathon.
    The valiant competitors were
    running to raise money for...

  • Judges focus on Michael 18

    Judges focus on Michael
    A FLASH of inspiration recently
    exposed Michael Lawes, student
    at Ipswich branch, as Sainsbury's
    own David Bailey.
    The youngest member of the
    Ipswich and District photographic
    society, 17 year...

  • Raffle's charity choice 18

    Raffle's charity choice
    HOLIDAY RAFFLE tickets sold
    throughout the company prior to
    Miss JS Personality Contest 1984
    raised a record £7,492 which has
    been donated to the following
    charities:
    Red Cross Home for...

  • Tall order 18

    Tall order
    FOR A FOUR month sail around
    the world, what better place to
    stock up than Sainsbury's?
    A customer did just that on
    April 5 at London Road,
    Brighton. The lady in question
    purchased 1,121 items at a cost...

  • Chesham ladies reach for it 19

    Chesham ladies reach for it
    KEEPING HER workers on their toes is Dorothy
    Shrimpton, BPO at Chesham. Sponsored keep fit
    classes are held once a week in the branch's
    canteen. Money raised will go to the Variety Club
    of Great...

  • Money drop 19

    Money drop
    A LEAP IN aid of cancer
    research was recently undertaken
    by David Higgins of Coldhams
    Lane.
    After two days of waiting,
    winds died sufficiently for David
    to parachute from a Cessna
    aircraft above Pampisford...

  • Trying the Trimarathon 19

    Trying the Trimarathon
    THE ULTIMATE fitness test is
    to be undertaken by Derek
    Flahay, deputy manager at
    Portsmouth. He'll be taking part in the
    Chichester City Trimarathon on
    June 20. Derek will be running
    12.5 miles,...

  • TV spot for butcher Sheryl 19

    TV spot for butcher Sheryl
    SHERYL STEER, senior
    butcher at Guildford, 'beat the
    panel' recently when she recorded
    an episode of 'What's My
    Line?'
    Last December, Thames Television
    advertised for participants
    in the panel...

  • Watching the career queue 19

    Watching the career queue
    MARGARET WHEATLEY,
    BPO at Arnold, was recently
    invited to attend a school careers
    convention, where she explained
    career opportunities at Sainsbury's
    to school leavers.
    Later she put pen to paper...

  • Dramatic scenes at Putney 20

    Dramatic scenes at Putney
    TWO SAINSBURY STUDENTS
    stepped into the spotlight on
    April 4 when they performed the
    leading roles in 'Happy End' by
    Weill and Brecht.
    Melina Gammell of Norbury
    and Folarin Hassan of...

  • Spot the difference 20

    Spot the difference
    SPOT THE WINNER. We have
    three and you all have another
    chance
    The Journal received almost
    500 entries to the Spot the
    Difference competition which
    appeared in the February Journal.
    As marketing...

  • Coasting along 21

    Coasting along
    'OH I DO like to be beside the
    seaside,' is the tune that Elsie
    Moody, marketing research and
    information assistant, Blackfriars,
    will be singing from now
    on. Elsie retires after 41 years
    with JS and is...

  • Holidays and a new home on the horizon 21

    Holidays and a new home on the horizon
    I'VE BEEN GOING round in
    circles since joining the company
    45 years ago' commented Stanley
    Cooper, deputy manager, Southgate
    who retired on April 6.
    Stanley began his career with
    JS...

  • Mahogany memories 21

    Mahogany memories
    'GOOD PROSPECTS' were the
    words on the advertisement
    which summoned Jack
    Harrison, assistant manager,
    Dorking, to the ranks of
    Sainsbury's in 1936.
    After an interview at Leeds,
    Jack came to London and...

  • A meaty career 22

    A meaty career
    FROM TROTTERS to burgers,
    joints to frying steaks; Bill
    Blandford, meat manager, retires
    from New Maiden having observed
    44 years of changes in our
    meat diet.
    'These days the customer is
    looking for speed....

  • A new project for Leonard 22

    A new project for Leonard
    'IF I HAD MY LIFE all over
    again I would follow the very
    same career,' commented
    Leonard Bradford, project
    manager, company engineers,
    Blackfriars, who retires after 48
    years with JS.
    Encouraged...

  • Appointments 22

    Appointments
    Bob Allen, formerly manager of
    Stockwell, has been appointed
    manager of Fulham.
    Dennis Falvey, formerly deputy
    manager of West Ealing, has
    been appointed manager of
    Edgware.
    Manfred Kalb, formerly manager
    of...

  • Homebase appointments 22

    Homebase appointments
    Ian Forrester, formerly deputy
    manager of Croydon, has been
    appointed manager of Northampton.
    Mike Keene, formerly deputy
    manager of Croydon, has been
    appointed manager of Penge.
    Terry Nicholson,...

  • Retirements 22

    Retirements
    Brenda Lawson, part-time supermarket
    assistant at New Maiden
    has retired after 28 years with JS.
    She joined the company as a
    sales assistant at the New Maiden
    manual shop and stayed throughout
    the change to...

  • Feedback 23

    FEEDBACK
    Letters are welcome
    and should be
    addressed to the
    editor
    Balance of payments
    From: Derek Wood, Screen
    printing, Blackfriars.
    I was interested to read the
    advertisement for staff restaurant
    supervisor at Nine...

  • Long service 23

    Frank Floodgate, mechanic at
    Bromley area office, has completed
    40 years' service with JS.
    Gordon Hunt, assistant manager
    at Nine Elms has completed
    40 years with JS.
    He began his career with the
    company at Sutton as a...

  • Starting work on the eggs 24

    ARCHIVES
    Starting work on the eggs IN THE WAKE of Easter and last month's
    egg feature in the JS Journal, archives has
    hatched a few secrets about eggs gone by, as
    the following photos illustrate.
    Eggs were one of the goods...