'The Journal', April 2002

Table of content

• Contents
  02

  features
  in good company 6-7
  connpanies are increasingly being judged by more
  than just share price. See how Sainsbury's fares
  store managers' conference 11-14
  store managers got together at a conference in
  March to find out...

• Forward View
  02

  ...from Sara Weller, assistant managing
  director, Sainsbury's Supermarkets
  After a busy Easter bringing us to the end of a very eventful
  and hectic financial year, it's our last chance to pause briefly
  to reflect on how much...

• Andy's top of the shops
  03

  ANDYWHITEisoncloudnine
  after winning the Refa/V
  Week Store Manager Of The
  Year award.
  Retail Week c\a\med:
  "Strong leadership skills,
  financial sense and
  excellence across all areas of
  store management are
  essential to...

• Bites - Healthy Double Win for Organics
  03

  bites
  HEALTHY DOUBLE
  WIN FOR
  ORGANICS
  The Organics range
  has scored a double
  first in Here's
  Health magazine's
  2002 awards.
  Readers ofthe
  magazine voted
  Sainsbury's Best
  Organic Retailer
  and Sainsbury's
  own-brand as...

• If I were boss...
  03

  you'd
  send
  Caroline Carey, customer service assistant at
  Reading, thinks laughter is the best medicine.
  If Sainsbury's really wants customers to leave shops feeling
  satisfied after a positive shopping experience, then surely...

• Teams toast success
  03

  THE BEERS, wines and spirits team has scored a
  hat-trick in the Off Licence News awards in March.
  Sainsbury's won the titles of Multiple Grocer
  Of The Year, Drinks Merchandising Strategy Of
  The Year and director of wine Allan...

• Green initiatives lead the industry
  04

  SAINSBURY'S HAS topped Business
  in the Environment's green index for
  thethirdyearrunning.
  In addition to being named
  leading food retailer in the Index
  of Corporate Environmental
  Engagement, Sainsbury's was
  also ranked...

• Help at the click of a button
  04

  NEED ADVICE on in-store
  procedures? Help is at hand with
  seven newly updated retail
  procedures manuals due to be
  launched on the intranet in April.
  The updated manuals are
  Price Control, SSA, Fish, Fire,
  Payroll, Produce...

• Moves to beat cheque fraud
  04

  A REVOLUTIONARY new process has arrived
  in-store to protect against ever-growing
  cheque fraud.
  Sainsbury's is the first major food retailer to
  sign a deal with Chequespread pic - a debt-recovery
  agency which has pledged to...

• What's on
  04

  17 April The Budget. See how the Chancellor's
  latest calculations affect Sainbury's.
  23 April St George's Day is a great opportunity
  to make the most of Sainsbury's great range of
  British food.
  Sainsbury's Bank roadshoi
  itn...

• Big name offers for new Reward package
  05

  CUSTOMERS CAN now use their Reward vouchers for discounted
  holidays, flights, cinema tickets and restaurant meals - thanks to a
  bigger and better Reward scheme.
  Sainsbury's has teamed up with big names, including bmi...

• Bites - Our survey said...
  05

  bites
  OURSURVEY
  SAID...
  THANK YOU to all
  colleagues who
  took time to fill In
  theyourna/'s
  survey In the
  February Issue.
  "Over 500
  completed
  questionnaires
  were returned,"
  sald/ourna/editor
  Jon Carpenter. "We
  are...

• Boost for small charities
  05

  DO YOU know of a small charity that could use a
  boost of £5,000? Sainsbury's is sponsoring the
  Guardian Charity Awards and wants stores to be
  able to nominate local charities for the scheme.
  To be eligible, the charities will...

• Horse power
  05

  APPLICATIONS FROM colleagues who
  donate their time to improve life in
  their communities through the Local
  Heroes scheme are flooding in.
  This month, f/ie/ourna/talks to
  Graham Cuthbert, fresh foods
  assistant manager at...

• In good company
  06

  How do you judge a good
  company? By the value of
  its shares, the price of its
  goods, or the quality of its
  products? the journal looks
  at Sainsbury's track record
  with seven different types of
  stakeholders: shareholders,
  a...

• Passionate about food
  08

  isn't our Taste t/ie
  Difference range
  rather delicious?
  Take, for example, the lovely little
  Pomodorino tomatoes. They are
  allowed to fully ripen on the vine to
  produce a rich flavour, then, only
  when they have reached an...

• Fancy a brew?
  09

  MASTER BREWER Alastair Hook and his Meantime
  Brewing Company of Greenwich, London, have joined
  forces with Sainsbury's to launch a range of three Tasfe
  ttie Difference beers.
  Theyaretheflrstunpasteurisedlagersand wheat
  beers...

• In Season
  09

  Pick up a copy of the April issue of
  Sainsbury'sMagaz/neand keep
  up-to-date with seasonal produce
  throughouttheyearthankstoa brand
  new series-Delia's kitchen garden.
  -^ 1* iJj m (iiYnPrI-nsrHpninn
  ' Do/in'-...

• Products prove their excellence
  09

  PRODUCTS OF outstanding quality and
  innovation - developed by Sainsbury's over the
  past year - were recognised and celebrated at the
  second annual Products of Excellence Awards,
  held in Holborn business centre's Food Centre...

• Bites - Shaw's Former President Dies
  10

  bites
  SHAW'S FORMER
  PRESIDENT DIES
  Halsey Davis,
  former president of
  Shaw's, has died,
  just 20 days short
  of his 100th
  birthday.
  When he retired
  in 1978, Halsey
  Davis was
  president of the
  George C Shaw
  Company....

• Sister cities
  10

  This month sister cities
  moves to Wales in f/ie
  journal's series on towns
  and cities in the UK and
  USwithSainsbury'sand
  Shaw's stores. fact file
  Newport, Vermont
  Just six miles from the Canadian border, Newport
  is on the...

• Win your freedom with Diet Coke
  10

  YOU'LL NO doubt have seen the in-store Taste The Freedom
  promotion offering customers the chance to have Diet Coke
  pay all their bills for a year.
  Diet Coke is giving the winning customer money to help pay
  their mortgage and...

• Store managers' conference
  11

  "The difference is
  you". That was the
  message that
  Sainsbury's store
  managers, regional
  teams and business
  centre colleagues
  took from March's
  store managers'
  conference in
  Newport, Wales.
  Over the next...

• Fuel of good ideas
  15

  MORE THAN 200 petrol filling station
  colleagues from all across the business
  met at the first-ever petrol conference
  at Silverstone racetrack in February.
  The event was designed to help
  colleagues from petrol understand...

• In training with Pitmans
  15

  THIRTEEN COLLEAGUES have added another
  strinq to their bows after passing the new level
  3 NVQ in customer service from Pitmans.
  Internal verification manager Rita Smales
  explained: "We launched the training
  programme last...

• Incredible Hull
  15

  CONGRATULATIONS TO Hull
  colleagues who have sold more
  Sainsbury's Bank loans during January
  and February than any other store
  without Bank personnel.
  Ian Attwood of Sainsbury's Bank said:
  "We had an extremely successful...

• Stores get behind recycling
  15

  STORES SAVED 12,000 more tonnes of
  cardboard and plastic for recycling than
  last year. That's nearly ten Heathrows or
  30,000 football pitches worth of forest!
  As well as cutting Sainsbury's growing
  waste bill these materials...

• Quality Guaranteed
  16

  Did you know that ten
  million quality checks
  are carried out on
  Sainsbury's products
  every year?
  Think Sainsbury's, tiiink quality.
  Tliat's tlie message being
  higlilighted in a six-week marketing
  campaign that started...

• A gardener's delight!
  18

  Are you passionate about pansies and crazy over
  chrysanthennunns? In-store this month is a pronnotion on
  Nestle breal gardening personality, Alan Titchmarsh. Free seeds and
  other...

• December competition winners
  18

  Winning the £25 bumper Christmas crossword is Ann Wynn at Banbury.
  For a list of the winners in the rest of the competitions featured in the December
  issue, please send an SAE to the journal at the address on page 2.

• Free shopping with on-line recipes
  18

  February saw the launch of the NEW Sainsburys.co.uk
  recipe section containing a whole host of delicious recipe
  ideas. As well as containing an extensive database of over
  5,000 recipes to search from, there Is also a...

• Quick crossword
  18

  ACROSS
  L Infant (4)
  3. Interrogate (8)
  9. Answer (7)
  10. Urge forward (5)
  1L Collection (12)
  13. Maintain (6)
  15. Disclose (6)
  17. Fear (12)
  20. Happening (5)
  21. Dizziness (7)
  22. Urgency (8)
  23. Scorch (4)
  DOWN
  1....

• Solutions to March wordsearch and crossword
  18

  Across: 6 Heroism; 7 Lurid;
  9Below;10Di5pute;
  12 Recognttion;14 Disposition;
  18 Release;19 Twirl; 21 Amiss;
  22 Journey.
  Down: 1 Rebel; 2 Jocose; 3 Ask;
  4 Puppet; 5 Fiction; 8 Dignity;
  11 Possess;13 Dilemma; 15 Please;
  16...

• Sainsbury's Bank drives around the Benz
  19

  Sainsbury's Bank Drive is running a prize draw for Sainsbury's colleagues to win a silver Mercedes-Benz
  CLK230 Coupe Avantgarde for a week. All you need to do is to fill out the prize draw slip below-the winner will
  be the first...

• Win more Orange wines!
  19

  The Reynolds team is back again witti another range
  of fantastic wines from Orange - Australia's coolest
  new wine region - following the hugely successful
  launch of the Reynolds Little Boomey wines in stores
  last...

• Express yourself
  20

  prof it share issues
  Catherine Donovan, meat/fish
  assistant, Bexleyheath:
  It seems unfair that full-time
  colleagues receive more profit
  stiaring thian part-timers.
  I tiave worked for Sainsbury's for
  almost 12 years. It is a...

• Cartoon
  21

  fAMluYl^MTKloVlMfr
  ToMAMCHE5TERi

• Salient points
  21

  going for promotions
  Joan Dumbleton, Hampden Park:
  I would like to know why we had no fewer than
  eight different promotions starting on 6
  February. Different departments at head office
  cannot have communicated with each...

• All for a good cause
  22

  THE MANY charities Stafford has supported
  over the past few years said a big thank you to
  the store for its wonderful work by gathering
  for a photo opportunity.
  Representatives from the NSPCC, St John
  Ambulance, Riding For...

• Bon voyage from Colchester
  22

  ONE LUCKY Sainsbury's customer has won a
  romantic weekend break in an idyllic chateau in
  France, courtesy of One 2 One and Sagem.
  To celebrate the launch of a new Sagem
  mobile phone on the One 2 One network,
  Sainsbury's...

• Coining it
  22

  A FUN auction coin collectors provided
  a flipping surprise when Headcorn
  Local's Alan Blake successfully bid for
  an 80-year-old Sainsbury's
  advertising token.
  Alan, who works part-time at
  the store, couldn't resist
  bidding...

• Special treats from Sunderland
  22

  FORMER SUNDERLAND store manager Dave
  Newey - now at Middlesbrough - brought a
  smile to the faces of children at Sunningdale
  School when he presented them with £100
  worth of selection boxes.
  Sunningdale is one of the store's...

• Sport stars
  22

  the journal has received several
  submissions from stores with their
  own sports teams after the feature
  in the January/February issue - and
  South Woodford is one of them.
  The store has a f ive-a-side football
  team made up of...

• Would you Adams and Eve it?
  22

  POUND LANE colleagues couldn't believe it
  when they heard they'd come first in a
  company-wide competition assessing
  stores' Adams concessions.
  The competition looked at best practice,
  sales initiatives, display techniques...

• Betty's brand new car
  23

  BETTY SHEAL, customer service assistant
  at Weedon Road, is driving a new car, thanlts
  to a win in her region's SSA competition.
  It was regional business manager Andy
  Morrison who informed Betty of her success
  and here she...

• Birthday at the bank
  23

  SAINSBURY'SBANKat
  Straiton store celebrated its
  first birthday by offering
  customers a slice of
  Sainsbury's birthday cake
  and a glass of champagne.
  Pictured at the l (I to r) duty manager Martin
  Donnelly,...

• Blast from the past
  23

  HEADCORN LOCALtooka
  step back in time when It
  joined in an annual village
  event for the first time since
  the store opened three years
  ago.
  Once a year, Headcorn
  village Is closed off and
  traders stay open for a
  Victorian...

• Leap of faith
  23

  DAREDEVIL CHERYL Leach from
  Staines store took the plunge for
  charity and raised £2,060 for the
  Motor Neurone Association thanks to
  her death-defying 2,000ft parachute
  jump.
  Cheryl, who has worked for
  Sainsbury's for 17...

• Tonight, Matthew...
  23

  CAN YOU guess who our
  very own Niki Pennells will
  be performing as when he
  appears on Sfars In Their
  Eyes later this month?
  All will be revealed
  when Niki-a 21-year-old
  assistant bakery manager
  in training at...

• That's what I call service!
  24

  This issue, we're celebrating great service from Selly Oak,
  St Albans, Godalming and Bury St Edmunds. diamond
  service
  Godalming colleagues know their
  customers so well they were able to go
  that extra mile for one...