'The Journal', April 2004

Table of content

• Contents Page
  02

  our
  the great outdoors 12-13
  Spring's on its way - and so is the
  new general merchandise range
  unscramblinq Easter 14-15
  Make the most of this season's
  egg-citing offers be a 16-17
  local hero
  LocalHeroesis
  back-and...

• Forward View
  02

  By Ralph Llanwarne, retail operations
  director, north) west
  Welcome to the April Issue of the journal where one of
  the topics we will be covering is Easter.
  Easter is second only to Christmas for the
  opportunities it offers...

• If I Were Boss
  03

  Paula Bailey from Haverhill store, has
  some novel ideas to improve morale on
  the checkouts
  if I were boss I would make sure all my staff were happy
  and morale was high - because happy staff mean happy
  customers. And happy...

• Ring in the Bells
  03

  SAiNSBURY'S HAS acquired Bells
  Stores, a chain of 54 high quality
  convenience stores in the Teesside,
  County Durham, Wearside and
  Tyneside areas of north east
  England.
  Bells Stores is owned and run
  bythe Bell family and is...

• Checkup at the Checkout
  04

  CUSTOMERS AND colleagues at
  Nine Elms and Merton
  Savacentre can now get check
  upsat the checkout thanks to a
  newHealthpointtrialln
  association with BUPA.
  There's a range of health
  services to choose from,
  including heart...

• Direct Help for Disabled People
  04

  DISABLED SHOPPERS across the country can now find
  stores that meet their needs thanks to a new web site -
  www.dlrectengulrles.com. The site gives Information on
  the accessibility and facilities at stores and businesses
  across...

• Retail Eye
  04

  the journal is keeping an eye on the
  retail world as reported in the national,
  trade and regional press
  • Asda is to launch its own credit and store cards
  nationwide by 2005, with trials starting in selected
  stores. However...

• Bags More for Wine-lovers
  05

  Wine-lovers have been toasting
  Sainsbury's new wine carrier,
  which takes the hassle out of
  transporting wine safely.
  The eye-catching bags are
  strong, handy and reuseable,
  which is good news for everyone -
  the environment,...

• Go West
  05

  WEST COUNTRY colleagues got a chance to learn about
  Sainsbury's strategy first-hand when regional business
  manager Andy Sapey organised a conference for the
  management teams of each store in the region. The
  conference used the...

• Nectar Attracts Magnet and Hertz
  05

  CAR RENTAL company Hertz and
  kitchen retailer Magnet are the
  latest sponsors to join Nectar.
  Shoppers will be able to earn two
  Nectar points for every £1 with
  both retailers from early April.
  Rob Gierkink, chief...

• Bites - Committed to Excellence
  06

  bites
  COMMITTED TO
  EXCELLENCE
  The Central
  Locations Facilities
  Management Team
  has been certified as
  Committed to
  Excellence. The team
  was assessed by
  London Excellence,
  the regional body of
  the British...

• Cool Kitchen Deals Online
  06

  LEADING KITCHEN brands such as
  Smeg, Zanussi and Bosch are now
  available from Sainsbury's online.
  Sainsbury's Online now has a
  4,000-strong line of kitchen
  appliances from 20 leading brands,
  making it even easier for...

• Get a Taste for Fresh Banking
  06

  SAINSBURVSBANKhas
  relaunched its web site, making
  hassle-free banking even easier for
  customers.
  It couldn't be easier. Just visit
  www.sainsburysbank.co.uk to apply
  for any banking products and
  register for the bank's new...

• Out with the Oldham, in with the New...
  06

  Oldham store closed its doors In
  February and opened a brand new
  replacement supermarket the following
  day. The new store sells a wide range of
  general merchandise and features
  specialist meat and fish counters.
  Colleagues...

• People Matters
  07

  FROM THE day you join Sainsbury's, and throughout
  your time with the company, there will be occasions
  when you want to know what opportunities and
  benefits are offered to you and what Sainsbury's
  expects from you.
  This...

• Plan it Organic
  07

  HELEN BROWNING'S Eastbrook Farm
  and Arrow Organic Vegetables have
  been named as the country's top
  organic farmer and supplier in the final
  of Sainsbury's Organic Hero of the
  Year competition.
  Launched in Organic Week 2003...

• Snap up a Free Camera Phone Today
  07

  SAINSBURY'S MOBILE is once
  again giving you the chance to snap
  up a superb deal on your mobile
  phone, with three extra-special
  colleague tariff offers.
  There's also a choice of two free*
  camera phones if you sign up...

• Bites - Crush Your Craving
  08

  bites
  CRUSH YOUR
  CRAVING
  Heyford Hill store
  has joined forces
  with Oxford City
  Primary Care Trust
  (PCT)tohelp
  shoppers qive up
  smoking.
  Store manager
  Richard Bunce and
  the PCT's director of
  Public Health
  Jonathan...

• Keeping Continuity a Priority
  08

  SAINSBURY'S HAS marked this
  year's business continuity
  awareness weel< with a drive to get
  colleagues moreacguainted with
  the correct cascade and evacuation
  procedures, and ensure everyone
  knows how to get...

• Talking Bananas
  08

  THREE PRIME Ministers from the
  Windward Isles swapped the
  tropical climes of home for the
  February cold of Holborn during a
  recent visit to London - which
  Included a meeting with chairman
  Peter Davis and a team...

• Black is the New Red
  09

  THE FIRST-EVER black tomatoes to
  be sold in the UK hit the shelves at
  Sainsbury's stores in March.
  Named the Kumato, the exotic new
  variety is being trialled in selected
  stores. It is available under the Taste
  the Difference...

• Outstanding Outsourcing Brings Reward
  09

  Sainsbury's, and its consultancy
  partner Accenture, have won two
  coverted awards - one at the annual
  Best Management Practice Awards
  (BMPAs) and another from Computer
  Weekly magazine.
  The companies scooped bronze in
  the...

• Spice up your Nights
  09

  WITH AROUND 500,000 Indian
  dishes sold each week, Sainsbury's
  is one of Britain's favourite Indian
  takeaways. Indian is one of the most
  popular dishes in the UK and
  Sainsbury's now has a new Indian
  range which is like having...

• All Good Stuff for Babies
  10

  CHESHIRE MUM Christine Mealing
  has created a new range of freshchilled,
  100 per cent organic baby
  food, now being sold exclusively by
  Sainsbury's.
  Former advertising executive
  Christine got the idea for All GOOD
  Stuff...

• Hot off the Press - Sainsbury's Magazine
  10

  isbury's Magazine goes big on eggs
  month - but not just the chocolate variety
  As well as indulging your sweet tooth, why not get
  creative with the healthier, cheaper variety of
  eggs this Easter by trying out a few
  of food...

• Remember Rosemary, it's Herb of the Month
  10

  LIVEN UP lamb and spice up stews with rosemary -
  April's herb of the month at Sainsbury's.
  The company is hoping to inspire customers to use
  herbs in traditional as well as more unusual dishes.
  A great way to add variety and...

• Calling all Graduates
  11

  ARE YOU a graduate or final year
  undergraduate looking for a career
  that is varied, will challenge you on
  a daily basis AND reward you with a
  good salary?
  Then look no further. Did you
  know that Sainsbury's could offer
  you...

• From Hitchin to Hollywood
  11

  IT'S A story which could have come
  straight out of Hollywood. But for
  Clive Woodall, a department manager
  at Hitchin store, the fairytale is very
  real indeed.
  After years of trying to get his
  debut novel published, Clive...

• Nominate a Small Charity Champion
  11

  SAINSBURY'S IS pleased to sponsor the annual
  Guardian Charity Awards - for the fourth year in
  succession.
  The awards honour the outstanding contribution of
  five small charities working in the field of social welfare.
  Winners...

• The Great Outdoors
  12

  Sainsbury's invites customers to enjoy the emerging
  sunshine with its new general merchandise offering The general merchandise range has
  become an integral part of the
  Sainsbury'soffer since its arrival in
  stores last...

• Unscrambling Easter
  14

  Easter is an
  egg-citing time
  in-store.lt'san
  opportunityto
  deliver great service
  and availability
  and offer customers
  a "cracking"
  shopping experience
  aster
  It seems no sooner has
  Christmas come
  and gone, than
  the...

• Be a Local Hero
  16

  be a local
  Do you and your colleagues raise
  money forthe local comnnunity? Then
  your cause could be up to £500 richer
  if you apply to Local Heroes
  Local Heroes - the scheme that
  rewards colleagues for
  volunteering in their...

• Express Yourself
  18

  improving delivery
  Sue Scadding, bakery assistant,
  Monks Cross:
  Delivering great service means,
  in my mind, having the products
  the customer wants on the shelf,
  alongside good quality and
  friendly service.
  In this store,...

• Cartoon
  19

  Oven Bake or Microwave

• Quick Crossword
  20

  quick crossword
  27. Plant ovule (4)
  29. Mr Cantona, footballer (4)
  32. Curved (4)
  33. Stadium (5)
  34.
  35.
  36.
  Scold harshly (6)
  Home loan (8)
  Unwilling to spend
  or give (6)
  DOWN
  ACROSS
  4. Thedrinkof thegods(6)
  7....

• Win Top-of-the-Range Cooker
  20

  wintop-of-the
  -range cooker
  One lucky reader will soon be cooking up a storm
  thanks to Sainsbury's Online.
  As reported on page 4, leading kitchen brands such
  as Smeg, Zanussi and Bosch are now available from
  Sainsbury's...

• Go for a Ride with Robinsons for Milk
  21

  Robinsons for Mi(k from Britvic Soft
  Drinks was taunched in March - and to
  celebrate, one lucky reader has the
  chance to win a weekend at Alton
  Towers theme park in Staffordshire.
  This new product heralds a new
  era for...

• Making More of Twix
  21

  Masterfoods is relaunching tlie Twix
  biscuit range to address the three
  things people consider most
  important when buying the chocolate
  biscuit bar - the size of the pack, price
  and promotional offers.
  The two key packs in...

• In Brief
  22

  ARNOLD'S deli counter is
  spreading delight among its
  local community by selling off
  its pate display dishes. In the
  past year, the counter has
  donated £125 to fight motor
  neurone disease, £125 to a local
  children's ward...

• Once Upon a Time
  22

  A LONG, long time ago Sherborne
  colleagues paid £1 to charity to
  dress as their favourite storybook
  and nursery rhyme characters,
  and the final tally has now been
  calculated. Led by store manager
  Warren Knight - alias...

• Rayleigh Rallies to Hospital's Aid
  22

  THE PENNY back scheme has come up trumps again at
  Rayleigh Weir. The store has added another £1,500 to an
  earlier donation of £1,000 to buy a much-needed spare
  infusion pump for Southend Hospital's
  chemotherapy unit.
  Local...

• A Mega Prize for Doreen
  23

  LAST YEAR'S Christmas festivities were particularly
  merry for Doreen Chase, who works in the news kiosK at
  Grimsby store, because on Christmas Eve, she won a
  new car in the SSA's six-monthly Megadraw.
  Doreen said: "When I was...

• Lotto Holidays for Linda
  23

  YOU HAVE read about Grimsby's
  Doreen Chase winning a car in the
  SSA's six-monthly Megadraw above -
  but second-placed Linda Lindsay
  from Buchanan Galleries Central is
  just as chuffed with her prize.
  Linda, who works as a...

• Piping in the Haggis
  23

  IT MAY not have taken place in Scotland, but
  Thanet's Burns Night in Kent certainly had all the
  right ingredients. Food adviser Shirley Waters
  cooked up a traditional haggis, and she was joined
  by piper Derek Freestone and two...

• Local Heroes application form 2004
  24

  INDIVIDUAL AWARDS £200 - please complete Parts A and B before sending to your partner organisation, for completion of Part C and then forward to CAR
  FUNDRAISING EVENTS - please complete Parts A and D and send to CAF as directed....