'Sainsbury's Journal', May 2005

Table of content

• Contents Page
  02

  Inside..
  In the news
  3 Sales growing faster than Asda
  Your news
  4 Melissa's a star Buyer
  5 Organic sales hits £2 million
  6 Nectar signs up two more
  sponsors
  I ara I ii?! • ATA s 1
  9 School dinners on the...

• Up Front
  02

  M M Welcome to the May Journa/.
  mi U During the past week I have been
  visiting store managers with Ken McMeikan and
  Jim McCarthy, and speaking to them about our
  business plans and getting their feedback on
  what their...

• Convenience acquisition is a Shaw thing
  03

  Sainsbury's has acquired SL Shaw
  Ltd, a long-established
  neighbourhood convenience store
  operator with five stores in the
  south east of England. All 227
  colleagues will be offered jobs
  with Sainsbury's.
  The acquisition...

• Fact
  03

  The Sainsbury's
  Basics range
  has launclned a
  further 25 lines,
  bringing its
  total to more
  than 380 in over
  300 stores.

• Sales growing faster than Asda
  03

  Sainsbury's has grown its
  sates faster than Asda for
  the first time in a decade,
  according to till roll figures
  from market information
  company, TNS. Our market
  share grew by four per cent
  year-on-year in the 12 weeks
  to...

• Two new faces for top Retail team
  03

  Two new colleagues have joined
  the senior management team.
  Dean Clegg is new zone
  managing director for the
  South, while Bob Hetherington
  has been appointed director of
  retail change.
  Dean joins Sainsbury's from
  Woolworths...

• Bank scoops assurance award
  04

  Sainsbury's has won the 'Most
  Competitive Term Assurance
  Provider 2005' award from
  Moneyfacts. This is a great
  award for our Life Cover product,
  offered in association with Legal
  & General. Sainsbury's is also
  the reigning...

• Doing the double and moving up the rankings
  04

  Sainsbury's came top of two
  league tables in April. We
  finished first in the food retail
  sector in Business in the
  Community's Corporate
  Responsibility Index for the
  second year running, ahead of
  Marks & Spencer and Tesco....

• Fact
  04

  Sainsbury's has
  now acquired
  three stores from
  Sonnerfield. The
  latest is the
  21,600 sq ft
  Willesden Green
  store in London,
  which re-opens
  in June.

• Star Melissa lifts spirits
  04

  Spirits and fortified wine buyer, Melissa Draycott, has
  been named Star Buyer of the month by The Grocer.
  The magazine spoke to BWS suppliers to find out
  which buyers were most respected in the trade - and
  Melissa received by...

• Berry good news
  05

  Two British favourites came to
  stores earlier than usual this year
  thanks to new growing techniques
  and the use of high technology.
  The earliest-ever British
  strawberries hit 180 stores as
  early as March this year. Grown...

• Better every day
  05

  Sainsbury's has been named as
  the best supermarket for overall
  customer response in an
  independent benchmarking
  survey.
  Every year, Sainsbury's
  letters, emails and telephone
  calls to customers are
  benchmarked against...

• Organic growth
  05

  Organic produce hit £2 million
  sales for the first time ever at
  Easter - 20 per cent up on last
  year's sales.
  Organic produce buyer Rhian
  Jones explained that organic
  sales are rising steadily. She
  said: "Our sales this...

• Active Kids goes on the road
  06

  Great serv
  drives
  Bournemouth AFC kicked off the
  Active Kids roadshows at Poole store
  in ivlarch proving that exercise is fun.
  ivlore than 60 kids from local
  schools headed to the store to get involved in activities
  like...

• Best feet forward
  06

  .e Kids encourages
  ..qsters to get more
  xercise and eat wed, but
  rhat about adufts? A recent
  hai)enge by government body
  i England and registered
  ity Move4Healtln to
  embers of Parliament (MPs)
  >ok the nation's fitness...

• Customer Corner
  06

  Ql recently bought some
  punnets of strawberries from
  you, and was very disappointed
  with the quality. Within a few
  days they'd started to show signs
  of going off. IHave you started
  using a cheaper supplier?
  ADefinitely not....

• Nectar signs up a couple more
  06

  Two more sponsors have
  signed up with Nectar, bringing
  the total of sponsors for the
  UK's biggest loyalty
  programme to 17.
  The new sponsors are
  Beefeater Restaurants and
  online travel company,
  ebookers.
  Nectar collectors...

• Fact
  07

  Eating
  carbohydrates
  will give children
  energy to keep
  going in sports.

• More egg, less shell
  07

  Own-brand Easter eggs used
  30 per cent less packaging this
  year. And the move was so
  successful that the
  Department of the \
  Environment *
  has cited it
  as an
  example of
  practice. |
  The bold step
  challenges...

• Premiere league
  07

  Viewers of ITVI's Drama Premieres are getting a
  Jamie Oliver recipe along with their TV programme
  thanks to unique sponsorship from Sainsbury's.
  This is the first sponsorship deal of its kind by a
  supermarket retailer and...

• Step ahead with the stakeholder pension plan
  07

  One of life's biggest decisions
  when you retire. If you join
  the Sainsbury's Stakeholder
  Pension Plan and choose to
  pay four, five or six per cent
  of your pensionable earnings
  into the plan, the company
  will match it....

• Leading the way
  08

  Each month we're focusing on a winner from the Retail Awards
  to find out how they achieved their success. This month we speak
  to two of the winning department managers Kecipe for success Martyn Steers is manager of the
  Fish...

• Fact
  09

  High blood
  pressure has
  proven links
  with high salt
  consumption
  and is a risk factor
  for heart disease
  I and stroke.

• Retail Eye
  09

  • TESCO has become the first
  UK retailer to unveil annual
  profits of more than £2bn. The
  supermarket chain posted
  underlying pre-tax profits of
  E2.03bn ($3.83bn), up 20.5 per
  cent on 2004.
  • Marks & Spencer...

• Slugging it out over salt
  09

  The Salt Manufacturers
  Association (SMA) is slugging it
  out with the Food Standards
  Agency (FSA) over the FSA's "Sid
  the Slug" health campaign.
  The SMA complained to the
  Advertising Standards Authority
  (ASA) about the...

• Yes sir, they can have some more!
  09

  Jamie Oliver's campaign to
  improve school dinners has
  captured the imagination of the
  public - and made the celebrity
  chef something of a national hero.
  Some pundits have even claimed
  that Jamie will succeed in
  improving...

• Up for adoption
  10

  The store adopter scheme is helping stores and
  Holborn business centre to work more closely together WHAT IS STORE ADOPTER?
  • 200 senior managers and directors have
  eacti adopted a store
  • they help explain the business...

• Comic relief Pull-out
  11

  As one of the main sponsors of Comic Relief 2005, it's no wonder that
  Sainsbury's found plenty of ways to raise money. Customers gave
  generously and, more importantly, colleagues the length and breadth of
  the country went that...

• "We just need to keep concentrating on the customer'"
  16

  Trading director Mike Coupe
  is on a mission to give
  Sainsbury's customers
  the best products around QYou've been at Sainsbury's
  around seven months. Are
  you enjoying it?
  AOf course! I think that with
  any job, the people you...

• Green light for ripe tomatoes
  18

  There's a breakthrough in fresh
  produce innovation - and it's
  exclusive to Sainsbury's. The
  Delizia tomato has a green top
  and a red bottom with green
  flesh and an unusual shape that
  separates it from its...

• I can't believe there's no butter!
  18

  it's the biggest breakthrough to
  hit the potato world in the last
  10 years - a baked potato which
  doesn't need butter.
  It's great news for all
  consumers who want a great
  tasting, multi-purpose potato.
  In addition, dieters,...

• Out and out success
  18

  Make the most of the warm and
  sunny summer days with an
  outdoor feast. Sainsbury's has
  everything you need for stylish
  yet practical outdoor living.
  There's chic tableware with
  funky cups, goblets, plates and
  bowls - all in...

• It all comes out in the wash
  19

  Forestside colleagues
  give the low-down
  onactive:naturals
  The active:naturals range was extended by 30 new
  products in April. To celebrate the success of the
  range, we asked four colleagues at Forestside
  store to pick one...

• Tell Justin
  20

  Dough! Kids get
  jammy visit
  Edgware bakery manager Dragana
  Warwick wanted to improve tlie
  department's links with local
  schools and increase Sainsbury's
  involvement in the community, but
  she wasn't sure how to do it. So...

• Shining Stars
  21

  Michelle is Rugby's star attraction When Michelle Wing started worl<
  at Rugby depot just some 14
  months ago, Shining Stars hadn't
  yet been introduced. Michelle is a
  keen supporter of schemes that
  recognise those people who...

• Dressed TU impress
  22

  Castlepoint colleagues and their children
  took to the catwalk In two fashion
  shows to promote the new TU range,
  earlier this year.
  Media students from Bournemouth
  University helped to organise and film the
  shows, as part of...

• "We saved our pennies for local charities"
  22

  Braintree colleagues have
  collected thousands of pounds
  through fundraising Braintree store has raised more
  than £5,000 in the past year for
  two local charities by holding quiz
  nights, and through collection
  boxes and the...

• A class act in Africa
  23

  Caring colleagues In Holborn
  business centre organised a raffle,
  which raised more than £4,000 for
  the children's charity Mozaid.
  Mozaid works to educate children
  in poor areas of Mozambique, as
  most of them don't get...

• Briefs
  23

  • The colleague council at
  COREYS MILL arranged a
  surprise party for two longserving
  colleagues who retired
  earlier this year. Ann Mitchell
  was a code controller who had
  worked for Sainsbury's for
  11 years and...

• Kim's quick thinking
  23

  Kim Wilkes from Stratton was
  quicif to respond when a
  customer suffered a fit and
  collapsed at a checkout in the store recently. Kim is a
  trained first aider and even
  though the customer had
  stopped breathing, she
  managed...

• Local Heroes
  23

  LOCAL HEROES
  If you or your store
  has been involved
  in any activities for
  charity, don't forget
  to apply to the
  Local Heroes
  scheme. You could
  receive up to £500
  for your efforts!

• Bottoms up!
  24

  To celebrate Sainsbury's
  drinks festival in May, we've
  got a mixed case of wine (six
  bottles per case) to the value
  of £100 to give away to four
  lucky readers.
  Following the success of
  February's wine and beer
  festival,...

• Crossword
  24

  Crossword
  crossword. Answers are below
  ACROSS
  I. Insect (6)
  7. Assess (8)
  8. Cigarette
  end (4)
  10. Mythical hand
  some youth (6)
  II. Scold harshly (6)
  14. Top card (3)
  16. Ultimate (5)
  17. Land measure (4)
  19....