'Sainsbury's Journal', November/December 2012

Table of content

• Contributors
  02

  In lIne wITh our ‘ChrISTmaS DayS’ SpeCIal SeCTIon, we’ve aSkeD our
  ConTrIbuTorS “when DoeS IT STarT feelIng lIke ChrISTmaS for you?”
  Connor CreSpIn,
  STraTTon
  “It feels like Christmas
  when the Coca-Cola
  adverts...

• Guest editor: Nilay Mutluata
  02

  things about
  this issue 5
  Guest editor: Nilay Mutluata,
  Enfield This Christmas, I really enjoyed an early look
  at our Christmas Journal. It’s a privilege to
  introduce this very festive issue.
  1The product feature on page 8...

• Hello from Justin
  02

  We’re getting set for our busiest time of the year,
  and I know you’ll all be geared up to make this
  a fantastic Christmas. This year, our advertising
  campaign aims to show our customers that
  Christmas is about the whole...

• What's Inside
  03

  Highlights...
  and we particularly love the great products and ideas that you can find on p8-9
  lIghTS, Camera, aCTIon!
  Connor Crespin from Stratton finds out how
  our Christmas adverts were filmed. p36
  Win!10 X Tassimo coffee...

• King-size store’s a green marvel
  04

  Green is the colour in the rolling
  countryside of Norfolk, as we’ve
  just opened our new super
  environmentally-friendly store,
  King’s Lynn Hardwick.
  The 72,000 sq ft building at the
  town’s Hardwick roundabout cuts...

• Nectar’s on the move this Christmas
  04

  The busiest period for spending Nectar points instore is likely to be Sunday 16th December through until Monday 24th December.
  Don’t forget to tell our customers –
  Nectar points can be spent at ANY
  store this...

• News Round-Up
  04

  News roundup A look at what we’ve been up to recently, what’s
  new and what’s coming down the line soon... Green is the colour in the rolling
  countryside of Norfolk, as we’ve
  just opened our new...

• Sustaining our Promise
  05

  To be a trusted retailer, it’s important we
  take big steps to lead the way, by doing the
  right thing.
  A year ago we set out 20 goals, 20x20
  which challenged us to do even more
  for our colleagues, our communities,...

• Sweet offerings light up stores’ Diwali displays
  05

  We set up special sweet counters
  in five stores.
  Thousands of our colleagues
  celebrated the Diwali festival in
  November and we’re proud to say that
  this year we played our part.
  Giving sweets as gifts during the
  festival...

• Tom has a cutting edge
  05

  edge
  Lord Sugar may have
  discovered him, but we’re
  helping to make his ideas a
  huge success!
  Tom Pellereau won BBC TV’s
  The Apprentice in 2011 before
  launching the best-selling
  Stylfile exclusively through
  our...

• Your Favourite Christmas Music
  05

  Tom
  a
  yOur
  FavOurite
  CHristMas
  MusiC,
  as voted on
  mysainsburys.co.uk
  FAIRYTALE
  OF NEW YORK
  The Pogues
  (featuring Kirsty
  MacColl)
  DRIVING
  HOME FOR
  CHRISTMAS
  Chris Rea
  I WISH IT
  COULD...

• Core belief in British apples and pears
  06

  Core belief in British
  apples and pears
  Did you know we’re the biggest supplier of British apples
  and pears in the UK?
  And now is the perfect time to sample delicious homegrown
  varieties such as our Taste the Difference...

• Tell our customers about Brand Match
  06

  Did you know it’s been a whole year since
  we launched our Brand Match scheme?
  We’ve printed over 250 million Brand
  Match coupons to date; a fantastic effort
  that wouldn’t have been possible without
  our store colleagues...

• You can win a year’s free car insurance
  06

  exclusively for colleagues means that
  you could be in with a chance of winning
  free car insurance for a year.
  The campaign will run from
  November 2012 until the end of
  February 2013. Every colleague who has
  purchased car...

• A quick word with...Richard Newman
  07

  richard newman
  The seasonal events Manager
  on all things christmas...
  What are this year’s christmas highlights?
  We’ve got some fantastic products, including many
  from the by Sainsbury’s range. We have some
  great...

• Career ladder
  07

  Mid City Place Local played host recently
  when Justin popped in to meet potential
  new candidates and highlight our support
  for the Evening Standard’s ‘Ladder for
  London’ campaign.
  The campaign aims to help...

• It’s Ellie-mentary!
  07

  Ansty Park move supports General Merchandise goal We’ve made some big moves towards
  achieving our Vision. In fact, we’ve just moved
  a whole mile in Coventry!
  Our 550 GM and Clothing Commercial
  colleagues are now settled in...

• Our Products
  08

  A KUNG FU KIDS’
  CHRISTMAS
  If you’ve got
  kids, you’ll know
  that Po the
  Kung Fu Panda
  is ‘awesome’. In
  Kung Fu Panda,
  Po’s Winter
  Wonderland,
  Po, voiced by
  Jack Black, and
  his Furious Five
  friends return
  in...

• Vision and Values
  10

  We are Cheering On Our Progress is one of our six values –
  and this year you’ve been cheering each other on like never before. This value is all about
  recognising those colleagues who are going the extra mile. And that can...

• Local News: Zone 4
  12

  Your colleagues, your news! Back of the net!
  Biddulph
  Biddulph’s Local Charity this year is
  Ruby’s Fund, which helps to create
  sensory and safe playing environments
  for children with additional needs.
  “We’ve had...

• Christmas Days at Sainsbury's
  13

  As our ChristmAs CAmpAign hits the nAtion’s
  tV sCreens, eight ColleAgues tell us About
  their own perfeCt ‘ChristmAs DAys’... So what’s your special Christmas moment?
  Perhaps it’s the time you place that first
  box of...

• Million Meal Appeal
  21

  TROLLEY GOOD EFFORT
  Tim Roberts, David Ranov and
  Daisymae Carter do their bit
  for the Million Meal Appeal at
  Biggleswade - and they got our
  customers involved too!
  – How our colleagues got their teeth into
  the FareShare...

• Local News: Convenience
  22

  norbiton Station local
  Norbiton Station Local colleagues
  had a monster bash in support of
  their Local Charity, Born Too Soon,
  which supports a neonatal unit at
  a local hospital.
  Dressing up in their scariest
  costumes,...

• Local News: Zone 5
  22

  Holywood exchange
  Children at Longstone Special
  School had a party to remember
  when Northern Ireland’s youngest
  Paralympian, Bethany Firth, paid
  them a visit.
  It was a homecoming for
  Bethany, who won gold in the...

• Local News: Zone 2
  24

  Baking it happen
  Whitstable
  Whitstable colleagues found themselves
  surrounded by cakes during the first
  fundraising event for their Local
  Charity, Snap.
  “Snap supports autistic children and
  their families,” said...

• Local News: Logistics
  25

  Haydock
  Haydock colleagues clearly don’t like an easy life.
  A team of eight took the Tough Mudder challenge for Cancer
  Research UK and the children’s charity, Butterflies.
  They completed a 12-mile obstacle course of 28...

• Paralympic Games legacy
  26

  The Journal looks at our legacy from the London 2012 Paralympic
  Games – and gets a personal viewpoint from Lord Coe. This summer, the
  world went crazy
  for London 2012.
  As an official sponsor
  of the Paralympic
  Games, we...

• Local News: Zone 3
  28

  Shout out
  High Wycombe backs BOB
  Three colleagues from High Wycombe
  received a big thumbs-up from their Local
  Charity
  after helping out at a village fete.
  Colleagues Pooja Gujral, Emma St
  Ledger and Edward Brown went along...

• Local News: SSC
  29

  Field trainers
  It was a training session with a difference for
  rich Lucas, one of our fish trainers, after
  he was invited to display his filleting skills at
  Number 10, Downing Street.
  rich went along with fellow trainer Jamie...

• Halloween winners
  30

  winners...
  We had a big response to our recent
  Halloween picture competition. It was a
  tough choice, but here are our favourite
  spooks, ghouls and ghosts.
  Well done to our grand prize winner,
  Bluebell Owen from Fairfield...

• Take a Break
  30

  WIN!
  a tassimo
  coffee machine WIN!
  to celebrate the launch
  of the Tassimo Costa
  range, we are giving ten
  lucky colleagues a chance to
  start their new year, and their
  mornings, with a boost.
  The Tassimo coffee...

• Win a Tassimo coffee machine
  30

  WIN!
  a tassimo
  coffee machine WIN!
  to celebrate the launch
  of the Tassimo Costa
  range, we are giving ten
  lucky colleagues a chance to
  start their new year, and their
  mornings, with a boost.
  The Tassimo coffee...

• Desert Island Downloads
  31

  This issue, we talk
  to newlyweds Mike
  and Maggie from
  Kidderminster,
  (see page 12 for
  their story).
  Book
  “We’d choose The
  Wit Inheritance
  by Tom Sharpe
  (£5.99), because
  we like a good
  laugh!”
  Film
  As fans of...

• Word fit
  31

  You must fit all the words
  into the grid. Once the grid
  complete, re-arrange the
  letters in yellow squares to
  form the name of an animal.

• Word ladder
  31

  Word ladder
  Can you reach the top of
  the ladder one word at a
  time, replacing only one
  letter each step?
  ACORN
  Contempt
  Result
  Peri...
  Gradient
  Swill
  Failures
  Ice masses
  Runs away
  Liberates
  TREES

• Year Like No Other: photography winners
  31

  In the last edition, we asked you to send in your pictures that
  summed up our Year Like No Other, with a chance to win three
  fabulous Sony cameras. Well done to our winners:
  1st: Rachel Fordham from Rugby
  2nd: Thuwarakan...

• Christmas Days at Sainsbury's
  32

  I arrive in Surrey where the ad’s being shot. It’s an
  ordinary suburban house that’s been rented for the
  day. The crew has been here for two hours unloading
  and setting up. I can’t believe how much equipment there is,...