Video probably for Texas Homecare suppliers conference in 1989

Video labelled “Texas Vidiwall Module”, which was probably made for a video wall display at a Texas Homecare suppliers conference.

The video talks about Texas Homecare in 1988 and plans for 1989 including the ‘Texas Tom’ advertising campaign, the company’s achievements during the year and advertising plans for 1989. It encourages suppliers to advertise their products through Texas’ marketing campaigns.

Includes information on: the “Putting Service 1st” customer service training programme; television, press and radio advertisements; ‘Texas Tom’ staff in stores; increased sales; sponsorships of American football (NFL) on Channel 4 and LBC radio phone-in; Air Miles; Texas Chargecard; planned major press advertising campaign during 1989; Texas Homecare magazine.

The video includes video footage and still images from Texas stores; clips of various ‘Texas Tom’ advertisements.

A second video (not digitized so contents cannot be confirmed) is also included in this file which is possibly a duplicate of this video, although it could be another video for that conference.

Duration: 18 minutes for programme (total length of video is 22 minutes including test cards etc at start and end). The video appears to have been made by Chris Chadwick Associates or PTV.