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Correspondence regarding advertising between Sainsbury's and Mather and Crowther Ltd. advertising agency.
Document entitled "Sainsbury's advertising brief" written by M.I. Samuel [Advertising Manager]. Document covers the following areas: Sainsbury's role...
This subfonds contains materials from Sainsbury's marketing, sales and advertising functions.
From the Marketing department, this subfonds includes:...
This subseries comprises advertising material created to promote store openings and closures. It includes print advertising, large format advertising,...
This subseries comprises advertising material created to celebrate Sainsbury's company anniversaries. It includes print advertising, large format...
Contains advertising material from Sainsbury's national advertising campaigns (sorted by advertising slogan) and special campaigns (such as royal or...
Letter from C.E. Friedmann, Director of Mather & Crowther Ltd [advertising agency] to Alan Sainsbury, Esq. stating the terms of business upon which...
List of contemporary advertising slogans.
This series comprises point of sale material tied in with Sainsbury's major advertising campaigns, including 'Good Food Costs Less' and 'Everyone's...
Saatchi & Saatchi Garland-Compton Ltd were advertising agents to Sainsbury's.
Colour slide transparencies used for national advertising.
War time advertising
Contains photographs, transparencies, slides and negatives of advertising.
Sales figures for products featured in Everyone's Favourite Ingredient campaign, Apr - Jun 1993;
Buying review for corporate TV campaign, 19 May - 22...
Press advertising (proofs, newspaper and magazine advertisements) without a specific advertising campaign, or which covers mixed campaigns.
Guide to advertising and marketing procedures and contacts in Sainsbury's compiled by Julie Butler of Market Research and Information.
Comprises large format advertising material not linked to a specific campaign.