Labelled "No 4/7/67" on back

Cardboard tray, possibly a proof version - some amendments are annotated to the item. The packet has an open top, a plastic film was presumably...

One copy stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 3/9/73

Waxed paper wrapper.

Constructed version of this packaging is held in SA/PKC/PRO/1/8/3/1

Proof of packaging produced by Vernon Packaging Ltd, Northampton.

One copy labelled "Background very mottled, Gold out of register, KB [Keith Brackenborough] 21/8/73"

Packaging printed by Thyne, Edinburgh.

Two cartons which can be detached along perforation. With numbers and letters annotated by hand.

One copy labelled "April '67", the other "20/6/67"

Stamped on back "4 Jan 1973" and also stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 10/1/73. "Gold running...

Stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 14/8/73

Packaging produced by Thyne, Edinburgh (also features 'Servo' trademark).

Includes: Sainsbury's Chocolate Ginger; Sainsbury's Marzipan Fruits; Sainsbury's Liqueur Batons; Sainsbury's Turkish Delight Rose and Lemon Flavour;...

Image included in 'JS Journal' February 1985, p.8. Image by Timothy Flach.

One copy labelled on back "Out-turns 26/9/69". Other copies with slight differences in colour labelled on back "Out-turns 7/4/70" and "Out-turn...

Labelled on back "Proof, 7/9/70"

Produced to promote the "scan 'n' pack" scheme to improve checkout service (see 'JS Journal' May 2003, pp.8-9). Same design on both sides

Includes "Sainsbury's freezer foods" logo.

Labelled on front "Ross"

Caddy resembles a Victorian tea caddy with dove tail corners and traditional tea clipper scene.

Stamped on back "7 Feb 1973"

Labelled on back "Proof, 10/9/70 %[?]"

Includes: Sainsbury's Chicken and Leek Soup; Sainsbury's Spring Vegetable Soup; Sainsbury's Thick Vegetable Soup

Includes: Sainsbury's Simply Heat & Serve Vegetable Chilli; Sainsbury's Simply Heat & Serve Chicken Madras; Sainsbury's Simply Heat & Serve...

Stamped on back "Quality Control" and "9961 668"

Cardboard packet

Includes a 'master specimen' copy from Pakcel Converters Ltd.

Paper label

Cardboard packet for Chocolate Mousse (frozen, eaten soft but chilled after defrosting).

Cardboard packet for Blackcurrant Mousse (frozen, eaten soft but chilled after defrosting).

Stamped on back by Sainsbury's Design Studio, signed as approved by K. Brackenborough and dated 4/10/79. Another copy labelled "18/24/36". Another...

Reverse of label is stamped: 'Proof 12 Oct 1972. JAS Broadway Ltd. For printing/colour, material/size. Your immediate attention in approving the proof...

Two copies stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 11/7/73. Two copies labelled on back "Proofs Sent:-...

Stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 14/11/73

One copy stamped on back "Proof, Please correct and return, 24 Nov 1967, Jas. Broadley Ltd., Printers: Accrington"

Stamped on back "Proof, Please correct and return, 29 Nov 1965, Jas. Broadley Ltd., Printers: Accrington". Another copy labelled on back "Approved...

Stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 28/3/77

Another copy labelled "Job bag / Dec 68"

Labelled "out-turns, Approved 31/3/71, KB [Keith Brackenborough]"

Paper wrapper with barcode.

Part of a cardboard box

Image showing a trolley containing: Sainsbury's Bread White Sliced; Sainsbury's Pure Coffee; Sainsbury's Corn Flakes; Sainsbury's JS Tendersweet Back...

Part of the Sainsbury's Freezer Foods range.

Labelled on back "Approved out-turn, 20/5/71, KG[?]"

One copy labelled "Out turns 3/9/1970"

Two copies stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 14/2/78

Photograph features Sainsbury's French Coffee: Coffee & Chicory Mixture (tin and packet), Sainsbury's Instant Coffee (jar and tins), and Sainsbury's...

Photograph by Photo Studio Briggs (reference A2781/6).

Stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 4/11/73

Back of label reads 'Sainsbury's Design Studio. Approved K Brackenborough [signed]. Packaging progressing. Date 12/10/78'.

One copy stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 14/1/72[?]. Another copy stamped on back by Design...

Stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 7/3/74

Cardboard cereal box. Annotated on back "out turns, 20/11/70, adjust weight to read 16oz 453G".

Includes recipe for Fruit Crumble

One copy labelled on back "Approved, [signed] K. Brackenborough, 2/10/73"

Similar to image included in 'JS Journal' July 1986, p.10

Paper label.

Marked '14/6/67'.

Includes "Sainsbury's freezer foods" logo.

Part of the Sainsbury's Frozen Foods range

Labelled on back "Current printing, 3/3/76"

Labelled on back "Job bag"

Labelled "Not accepted 23.11.66" and "Not agreed 23/11/66"

Stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 10/6/76

Stamped on back by Publicity Dept., signed as approved by [signature illegible] and dated 10 Jan 1973

One copy stamped on back by Publicity Dept., signed as approved by K. Brackenborough and dated 13/8/73

Stuck onto paper with a sketch of a label design