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Colour advertisement promoting Sainsbury's Vin de Pays de Vaucluse Syrah Domaine Chancel 1987.
With slogan 'Good food costs less at Sainsbury's'....
'The vin's arrived' advertisement proof, . Includes text: 'Just in time for le weekend, Sainsbury's Beaujolais Nouveau £2.45 per 70cl....
Includes mock up label of Schroder and schyler et cie negociants a bordeaux (gironde).
Includes mock up of label for cotes de rhone villages.
Labels in booklet with logo of Louis Mousset à Châteauneuf du Pape on front
Stamped on back by Sainsbury's Design Studio, signed as approved by K. Brackenborough and dated 3/1/79
Labelled on back "Agreed, 3/7/89"
Labelled on back "In Studio 1976"