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Shaw's material

Includes a report, a brochure, a presentation, booklets and press articles about the history of Shaw's and Shaw's in general e.g. copy of 'A Man and...

Shaw's material 1888-[1990s]

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Images of groups of products

Contains colour and black and white photographs, transparencies, slides and negatives of product ranges and for periods in time.

Images of groups of products [1920s-1990s]

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Photograph of "Only at Sainsbury's" Selsa brand advertisement

Date refers to the date of the original advertisement, rather than that of the image. The photograph was probably taken in the 1970s-1990s.

Photograph of "Only at Sainsbury's" Selsa brand advertisement 1939

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Image of "Only at Sainsbury's" Selsa brand advertisement

Image of advertisement for Sainsbury's Selsa own brand products. Part of the 70th anniversary advertising campaign. Features the slogan "For 70 years...

Image of "Only at Sainsbury's" Selsa brand advertisement [1939]

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Giant Food Inc 'Regular Grind Giant Coffee' tin (replica?)

Cylindrical tin bearing a metal rectangular label around the circumference which reads ' Regular Grind Giant Coffee' also giving directions for use,...

Giant Food Inc 'Regular Grind Giant Coffee' tin (replica?) c. 1950s

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Giant Food Inc/Heidi Bakery product packaging

Contains flatpacked cardboard boxes for Giant creme filled cakes and elbow macaroni. Also contains flatpacked cardboard boxes for Heidi vanilla ice...

Giant Food Inc/Heidi Bakery product packaging [c. 1950-1985]

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Image of trolley containing Sainsbury's foods, drinks and household goods

Image showing a trolley containing: Sainsbury's Bread White Sliced; Sainsbury's Pure Coffee; Sainsbury's Corn Flakes; Sainsbury's JS Tendersweet Back...

Image of trolley containing Sainsbury's foods, drinks and household goods [1960s]

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Design studio images of products

Consists of one volume containing black and white photographs of packaging for a wide range of products.

Design studio images of products 1960s-1970s

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Associate companies literature re Haverhill Meat Products Ltd, Palethorpes Ltd, Thoroughgoods, Coppens and booklets re Sainsbury's Product Management System for Suppliers of Own-Brand Products

Includes Haverhill Meat Products Ltd articles, newsletters, 1982 - 1989 (incomplete), and examples of notepaper. Also includes articles about...

Associate companies literature re Haverhill Meat Products Ltd, Palethorpes Ltd, Thoroughgoods, Coppens and booklets re Sainsbury's Product Management System for Suppliers of Own-Brand Products 1960s-1990s

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Giant Food Inc 'Heidi 48 Tea Bags' box

Yellow cardboard box with a lid. The brand, name and flavour of the product are printed on each side of the box, 'HEIDI 48 TEA BAGS - orange pekoe...

Giant Food Inc 'Heidi 48 Tea Bags' box [1960s-1970s]

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Image of various Sainsbury's food and non-food products

Picture showing various own-label brands used as the cover image for JS Journal February 1965 (Sainsbury's staff magazine). In JS Journal the image...

Image of various Sainsbury's food and non-food products [1965]

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"Family Circle" (magazine) Vol 3 No 7, July 1966

"Family Circle" (magazine) Vol 3 No 7, July 1966 Jul 1966

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SA/DES/39/1 - "Good food costs less at Sainsbury's: Shopping is quicker and easier at Sainsbury's Grocery Self-service 82-84 Kingsland High Street" leaflet

"Good food costs less at Sainsbury's: Shopping is quicker and easier at Sainsbury's Grocery Self-service 82-84 Kingsland High Street" leaflet

Includes price list

"Good food costs less at Sainsbury's: Shopping is quicker and easier at Sainsbury's Grocery Self-service 82-84 Kingsland High Street" leaflet [1966-1972]

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Product advertising design artwork by Ogilvy & Mather

Examples of finished artwork produced for J. Sainsbury Ltd by Ogilvy & Mather Ltd advertising agency. Each layered final proof contains touched up...

Product advertising design artwork by Ogilvy & Mather Aug 1969-Sep 1971

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Packaging artwork for biscuits and vermouth

Examples of proofs produced for J. Sainsbury Ltd by Ogilvy & Mather Ltd advertising agency. Consists of four designs for biscuits and vermouth.

Packaging artwork for biscuits and vermouth 1969-1970

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Own brand share by product group

Document showing share of own brand by product group.

Own brand share by product group 1969